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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,514 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

VP

May 23, 2017

Really interesting topic. Up and coming area of study important to learn about what drives consumer behavior and what works with marketing using various measuring tools to gage valid data.

WW

May 12, 2025

The instructor provided valuable insights and explained complicated terms into simple phrases. This course explained neuromarketing so well that it's understandable for an average person interested.

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551 - 575 of 893 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Rita P A

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Apr 17, 2020

Very interesting course :)

By A C

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Oct 7, 2020

A very interesting course

By Elena

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Feb 9, 2017

This course is excellent.

By David B

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Nov 12, 2016

Very interesting courses!

By Marisa L

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Oct 11, 2023

Excelente. muy completo

By Emanoel P

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May 21, 2020

Maravilhoso esse curso!

By Mustika S P

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Nov 23, 2019

Very good for beginner.

By Abdlullah m a

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Dec 4, 2021

Easy, Fun and Flexible

By MOHIT S

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Oct 10, 2020

An exemplary course!!!

By Dr. A M

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Sep 5, 2019

Nice Course & Learning

By Muhammad I

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Mar 27, 2025

Well Explained Course

By Leila R

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Aug 8, 2021

Highly appreciated :)

By ALESSIA M

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Jan 6, 2025

very well structured

By Brody W

•

Sep 12, 2022

Thank you Professor.

By Sadia A

•

Sep 1, 2021

A Good Course Indeed

By catalina k

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Sep 20, 2023

was a useful course

By Prisca N O

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Aug 4, 2019

Explicitly thought.

By MARCELO R

•

Mar 24, 2022

Excellent aproach!

By Sandipan M

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Jul 20, 2020

Good Understanding

By Ana M M

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Dec 10, 2018

it was incredible!

By Meredith S

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Aug 28, 2018

Very Interesting!!

By Vedansh V

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Sep 30, 2021

Very informative!

By SHARVIL S

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Mar 8, 2021

Thank you Atharva

By Dr. J P M

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May 9, 2020

Excellent Course.

By Uditha W

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Jun 5, 2019

excellent course.