This comprehensive Mobile App Marketing and Monetization program will equip you with the skills needed to excel in app marketing and prepares you for entry-level digital marketing and e-commerce roles. You'll learn to optimize your app for success, driving downloads, engagement, and business growth.

Mobile Marketing
7 days left! Grow your skills with Coursera Plus for $239/year (usually $399). Save now.

Mobile Marketing
This course is part of Multichannel Marketing - Email, Content and Mobile Marketing Specialization

Instructor: Simplilearn Instructor
Included with
Recommended experience
What you'll learn
Master mobile app marketing and monetization strategies
Implement effective App Store Optimization (ASO) techniques
Boost app visibility with advanced promotion strategies
Enhance app performance and CRM management using AppTweak and HubSpot
Skills you'll gain
- Competitive Analysis
- Customer Relationship Management
- Customer Acquisition Management
- Performance marketing
- Product Promotion
- Social Media Marketing
- Advertising
- Search Engine Optimization
- Customer Engagement
- Marketing Strategies
- Promotional Strategies
- Key Performance Indicators (KPIs)
- Business Metrics
- Keyword Research
- Performance Metric
- Advertising Campaigns
- Online Advertising
- Marketing Automation
Tools you'll learn
Details to know

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7 assignments
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Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There are 2 modules in this course
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Instructor

Offered by
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University of California, Irvine

Alex Genadinik

University of Arizona
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