Category Management & Retail Merchandising

Instructor: EDUCBA

3 modules

Gain insight into a topic and learn the fundamentals.

7 hours to complete

Flexible schedule

Learn at your own pace

3 modules

Gain insight into a topic and learn the fundamentals.

7 hours to complete

Flexible schedule

Learn at your own pace

What you'll learn

Apply category management and assortment planning techniques to optimize retail product portfolios.
Analyze merchandise forecasting, budgeting, and Open-to-Buy controls for inventory decisions.
Evaluate store clustering, space planning, and planogram strategies to improve retail performance.

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There are 3 modules in this course

Master retail merchandising, category management, and assortment planning to drive sales and profitability.

Learn how top retailers optimize product selection, inventory, and store space using data-driven strategies. This course provides a comprehensive understanding of retail merchandising, covering category management, merchandise planning, forecasting, and inventory control. Learners will explore how to structure product categories, define roles, and develop strategies that align with customer needs and business goals. You will gain practical skills in merchandise budgeting, Open-to-Buy (OTB) control, and assortment planning frameworks. The course also dives into advanced concepts like store clustering, space management, and planogram design to optimize retail performance. By the end of this course, learners will be able to apply real-world merchandising techniques, improve product visibility, and make data-driven decisions that enhance customer experience and maximize sales outcomes.

Learn how to define, evaluate, and manage product categories using structured frameworks, performance metrics, and strategic execution techniques to drive retail success.

What's included

6 videos4 assignments

6 videosTotal 44 minutes

Introduction and Syllabus5 minutes
Introduction to Category Management4 minutes
Category Management Process Category Definition10 minutes
Category Roles, Category Assessment & Category Performance Measure10 minutes
Category Strategies & tactics10 minutes
Implementation and Review Enabling components of category management6 minutes

4 assignmentsTotal 60 minutes

Getting Started with Category Management10 minutes
Defining and Evaluating Categories10 minutes
Strategy, Tactics, and Execution10 minutes
Foundations of Category Management30 minutes

Develop expertise in merchandise hierarchy, forecasting, budgeting, and Open-to-Buy control to manage inventory efficiently and align purchasing with sales performance.

What's included

6 videos4 assignments

6 videosTotal 42 minutes

Category Captain, Challenges In Category Management9 minutes
Merchandising benefits and types6 minutes
Merchandise hierarchy Merchandise Forecasting8 minutes
Merchandise Budgeting7 minutes
Open to Buy Control and Conclusion8 minutes
Introduction benefits and framework of Assortment4 minutes

4 assignmentsTotal 60 minutes

Advanced Category Insights & Merchandising Basics10 minutes
Merchandise Planning and Forecasting10 minutes
Inventory Control and Assortment Foundations10 minutes
Core Merchandising and Financial Planning30 minutes

Explore assortment strategy, store clustering, space management, and planogram design to optimize product placement and enhance retail store performance.

What's included

5 videos3 assignments

5 videosTotal 44 minutes

Assortment strategy Objectives and Assortment Selection Process10 minutes
Assortment Planning Role of IT and Data in Assortment Management9 minutes
Store Clustering Benefits and Types5 minutes
Space Management, Integration & Planning Stages7 minutes
Planogram Process for planogram management13 minutes

3 assignmentsTotal 50 minutes

Assortment Strategy and Planning10 minutes
Store Layout and Space Optimization 10 minutes
Assortment, Space, and Store Optimization30 minutes

Instructor

EDUCBA

1,435 Courses312,153 learners

Offered by

EDUCBA

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