Arizona State University

Advanced Strategies in Persuasion

Arizona State University

Advanced Strategies in Persuasion

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Advanced level

Recommended experience

8 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Advanced level

Recommended experience

8 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Identify and mitigate bias in communication to ensure objective and ethical persuasion.

  • Use hedging techniques to communicate with appropriate academic and professional precision.

  • Make accurate logical inferences from complex data to support high-stakes arguments.

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Recently updated!

May 2026

Assessments

9 assignments¹

AI Graded see disclaimer
Taught in English

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There are 5 modules in this course

Success in academic and professional settings depends on strong critical thinking skills, including the ability to address bias. In this module, you will learn the importance of identifying and understanding bias. You will also learn how to avoid bias in order to maintain logic, an important aspect of Aristotle’s Triangle of Persuasion. You will study new words, read articles, watch videos, and practice your new skills.

What's included

1 video3 readings2 assignments2 plugins

Making accurate inferences is essential for problem-solving and decision-making. This critical skill allows us to carefully analyze and appropriately respond to information and situations in both academic and professional settings. You will study new words, read articles, watch videos, and practice your new skills.

What's included

1 video2 readings2 assignments2 plugins

Success in academic and professional settings depends on being able to understand and use hedging effectively. In this module, you will learn how to identify hedging in both spoken and written contexts and describe how it helps authors and speakers sound more credible. You will also strengthen your communication by practicing hedging in your own persuasive arguments. You will study new words, read articles, watch videos, and practice your new skills through a summary-response task.

What's included

1 video2 readings2 assignments2 plugins

Throughout this course, you have been studying the three components of Aristotle's Triangle of Persuasion: logic, credibility, and emotion . In this module, you will review these components and how they work together. You will also strengthen your communication skills in your own persuasive argument. You will study new words, read articles, watch videos, and apply your skills in persuasion.

What's included

1 video2 readings2 assignments2 plugins

Congratulations on successfully completing Learn English Now: Academic and Professional Persuasion, Courses 1-3. We hope you can confidently apply the three components of Aristotle's Triangle of Persuasion to your academic and professional communication. You will complete a self-reflection and a comprehensive assessment.

What's included

1 assignment

Instructor

John Deal, Director ASU Global Launch
Arizona State University
12 Courses73 learners

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¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.