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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Product Intelligence: Unlock Insights for Product Success

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Strategic Decision-Making, Product Management, Customer Insights, Data Analysis, Forecasting, A/B Testing, Business Analytics, Analytics, Prioritization, Statistical Analysis, Business Metrics, User Research, Customer Retention, Machine Learning Methods, Root Cause Analysis, Statistical Methods, Stakeholder Communications

    Intermediate · Specialization · 3 - 6 Months

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    Knowledge Accelerators

    Change Management Fundamentals: ADKAR for Beginners

    Skills you'll gain: Change Management, Organizational Change, Business Transformation, Culture Transformation, People Management, Communication Strategies, Organizational Leadership, Strategic Communication, Performance Metric, Learning Theory, Leadership Development, Team Leadership, Adaptability, Influencing, Stakeholder Management, Process Improvement, Employee Engagement, Stakeholder Engagement, Business Planning

    Beginner · Course · 1 - 4 Weeks

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    Sungkyunkwan University

    Using R for Regression and Machine Learning in Investment

    Skills you'll gain: Regression Analysis, Predictive Analytics, Predictive Modeling, Investment Management, Risk Analysis, Investments, Machine Learning Methods, R Programming, Statistical Methods, Machine Learning, Statistical Analysis, Financial Analysis, Machine Learning Algorithms, R (Software), Logistic Regression, Financial Data

    4.8
    Rating, 4.8 out of 5 stars
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    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    AI Content with Make.com: Automate Instagram Reel Scripts

    Skills you'll gain: Workflow Management, Make.com, Document Management, AI powered creativity, Content Development and Management, Social Media Content, Instagram, ChatGPT, AI Workflows, Prompt Engineering, Content Creation, Social Media Marketing, Google Docs, Social Media, Social Media Management, Social Media Strategy, AI Integrations

    Intermediate · Guided Project · Less Than 2 Hours

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    Coursera

    Design A Newsletter with MailChimp

    Skills you'll gain: Newsletters, Email Marketing, Content Scheduling, Content Creation, Content Development and Management, Scheduling, Test Tools, User Accounts, Marketing, Communication

    Intermediate · Guided Project · Less Than 2 Hours

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    Google Cloud

    Classify Images of Clouds in the Cloud with AutoML Vision

    Skills you'll gain: Model Evaluation, Model Training, Applied Machine Learning, Google Cloud Platform, Cloud Applications, Image Analysis, Cloud Computing, Cloud Storage, Predictive Modeling, Predictive Analytics, Data Import/Export

    4.1
    Rating, 4.1 out of 5 stars
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    13 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: Free
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    Coursera

    Créer un pitch deck pour votre projet avec Canva

    Skills you'll gain: Timelines, Product Demonstration, Product Promotion, Marketing Materials, Presentations, Sales Presentations, Marketing Collateral, Sales Presentation, Marketing Design, Project Design, Project Schedules, Value Propositions, Entrepreneurship, Graphic Design, Data Sharing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    Johns Hopkins University

    Big Data and Hadoop Foundations and Setup

    Skills you'll gain: Big Data, Apache Hadoop, Data Infrastructure, Data Processing, Analytics, Data Science, Data Architecture, Distributed Computing, Linux, Software Installation, Scalability, System Configuration

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Intermediate · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    Microsoft Copilot for Project Management

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Microsoft 365, Workflow Management, Project Management, Meeting Facilitation, Project Coordination, Data Ethics, Automation, AI Workflows, Risking, Artificial Intelligence, Microsoft Excel, Generative AI, Microsoft Word, Time Management, Financial Management, Data Analysis, Business Communication

    5
    Rating, 5 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 3 Months

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    Northeastern University

    AI Innovation in Healthcare

    Skills you'll gain: Generative AI, Large Language Modeling, Supervised Learning, Generative Model Architectures, Artificial Intelligence, Responsible AI, Machine Learning, Healthcare Industry Knowledge, AI literacy, Healthcare Ethics, Data Ethics, AI Personalization, Predictive Analytics, Health Informatics, Data Collection

    3.2
    Rating, 3.2 out of 5 stars
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    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    SkillUp

    AI Technologies in Healthcare

    Skills you'll gain: Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Jupyter, LLM Application, AI Integrations, Model Evaluation, Multimodal Prompts, Health Systems, Health Information Management, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

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    Pohang University of Science and Technology(POSTECH)

    Cryptocurrency and Applications

    Skills you'll gain: Blockchain, FinTech, Market Trend, Cryptography, Digital Assets, Payment Systems, Financial Market, Cryptographic Protocols, Financial Systems, Key Management, Financial Services, Market Analysis, Technical Standard

    Intermediate · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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