Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Google Gemini, Authorization (Computing), Application Deployment, Authentications, AI Workflows, Google Cloud Platform, Enterprise Security, Data Access, Generative AI Agents, Large Language Modeling, Cloud Security, Data Integration, Business Analytics
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media, Performance Measurement, Goal Setting, Active Listening, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Strategy, Resource Management, Customer Engagement
Mixed · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Political Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Storyboarding, Storytelling, Canva (Software), Graphical Tools, Animations, Content Creation, Graphic Design, Design and Product, Business, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Interactive Brokers
Skills you'll gain: Derivatives, Equities, Risk Analysis, Financial Trading, International Finance, Investments, Securities Trading, Financial Market, Risk Management, Financial Analysis, Financial Statement Analysis, Market Analysis, Analysis, Capital Markets, Portfolio Risk, Tax, Balance Sheet, Financial Regulations, Business Metrics, Market Data
Beginner · Specialization · 3 - 6 Months

LearnKartS
Skills you'll gain: Responsive Web Design, AI Personalization, Web Analytics and SEO, HTML and CSS, Web Content, Application Security, Web Servers, Cloud Hosting, Control Panels
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Exploratory Data Analysis, Data Wrangling, Statistical Analysis, Data Visualization, IBM Cognos Analytics, Data Manipulation, Data Collection, Data Analysis, Looker (Software), Web Scraping, Data Transformation, Box Plots, Pandas (Python Package), Scatter Plots, Histogram
Advanced · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Literacy, Technical Communication, Probability & Statistics, Web Scraping, Data Import/Export, JSON, Data Integration, Statistical Analysis, Pandas (Python Package), Image Analysis, Advanced Analytics, Analytical Skills, Analysis, Data-Driven Decision-Making, Case Studies, Data Manipulation, AI Enablement, Descriptive Statistics, Statistical Inference, Unsupervised Learning
Beginner · Specialization · 3 - 6 Months
Multiple educators
Skills you'll gain: Unit Testing, Data Structures, Event-Driven Programming, File I/O, Interactive Data Visualization, Java, Java Programming, User Interface (UI), Object Oriented Programming (OOP), JUnit, Debugging, Object Oriented Design, Computer Programming, Cryptography, Software Engineering, Performance Tuning, Algorithms, Data Analysis, Software Design, Problem Solving
Beginner · Specialization · 3 - 6 Months
IE Business School
Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Production Process, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Value Propositions, Target Audience
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Business Communication, Strategic Communication, Relationship Building, Initiative and Leadership, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism
Beginner · Specialization · 3 - 6 Months