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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Firm Level Economics: Markets and Allocations

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Business Economics, Game Theory, Market Analysis, Resource Allocation, Environmental Policy, Public Policies, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
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    N

    National Taiwan University

    行銷典範轉移: 變動中的消費世界 (Marketing in a changing world)

    Skills you'll gain: Brand Management, Customer Relationship Management, Marketing, Marketing Strategies, Brand Awareness, Consumer Behaviour, Customer Engagement, Brand Loyalty, Target Market, Customer Insights, Market Dynamics, Digital Marketing, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    127 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    D

    Duke University

    Chimpanzee Behavior and Conservation

    Skills you'll gain: Child Development, Advocacy, Research, Research Methodologies, Social Sciences, Data Collection, Social Network Analysis, Anthropology, Human Development, Nutrition and Diet, Environmental Issue, Biology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    283 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of North Texas

    Management Foundations in the Hospitality Industry

    Skills you'll gain: Hospitality Management, Hospitality, Employee Training, Human Resources Management and Planning, Performance Appraisal, Leadership and Management, Team Motivation, Training Programs, Human Resources, Customer experience improvement, Recruitment, Employee Performance Management, Human Resource Strategy, Legal Risk, Employee Onboarding, Talent Acquisition, Job Analysis, Interviewing Skills

    4.4
    Rating, 4.4 out of 5 stars
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    83 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Biases and Portfolio Selection

    Skills you'll gain: Behavioral Economics, Portfolio Management, Investments, Wealth Management, Financial Market, Investment Management, Asset Management, Market Dynamics, Capital Markets, Decision Making, Finance, Market Analysis, Psychology, Performance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    281 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    An Introduction to Digital Marketing and Digital Strategy

    Skills you'll gain: Marketing Budgets, Customer experience strategy (CX), Customer experience improvement, Cross-Channel Marketing, Digital Media Strategy, Digital Marketing, Digital Transformation, Marketing Planning, Marketing Effectiveness, MarTech, Marketing Strategy and Techniques, Customer Insights, Return On Investment, Agile Methodology, Consumer Behaviour, Strategic Thinking, Key Performance Indicators (KPIs), Social Media, Social Media Management

    4.3
    Rating, 4.3 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northeastern University

    Healthcare Consumerism and Implication for Care Delivery

    Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Health Informatics, Value-Based Care, Change Management, Health Care, Health Care Administration, Health Technology, Patient-centered Care, Consumer Behaviour, Data-Driven Decision-Making, Payment Systems

    4.5
    Rating, 4.5 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Communication

    Skills you'll gain: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Customer Relationship Management (CRM) Software, Personalized Service, Customer Insights, Business Analytics, ChatGPT, User Feedback, Analytics, Consumer Behaviour, Real Time Data, Automation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Applying Data Analytics in Marketing

    Skills you'll gain: Marketing Analytics, Advanced Analytics, Customer Retention, Analytics, Predictive Modeling, Marketing, Data Analysis, Social Network Analysis, Data Ethics, Customer Insights, Market Analysis, Text Mining, Predictive Analytics, Responsible AI, Consumer Behaviour, Pandas (Python Package), Marketing Strategy and Techniques, Digital Marketing, Machine Learning, Generative AI

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    189 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
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    O

    O.P. Jindal Global University

    Artificial Intelligence

    Skills you'll gain: Machine Learning Algorithms, Artificial Intelligence, Computational Logic, Agentic systems, Machine Learning, Natural Language Processing, Business Strategy, Decision Tree Learning, Artificial Neural Networks, Strategic Decision-Making, Algorithms, Bayesian Network, Complex Problem Solving, Probability & Statistics

    Build toward a degree

    Mixed · Course · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Sustainable Business Enterprises

    Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Business Planning, Environmental Social And Corporate Governance (ESG), Product Development, Consumer Behaviour, Environmental Issue, Sustainability Reporting, Business Strategies, Product Design, Market Research, Business Development, Value Propositions, Innovation, Communication Strategies

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    145 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    The Good, Bad, and Ugly of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Psychology, Corporate Sustainability, Value Propositions, Customer Insights, Consumer Behaviour, Business Ethics, Community Development, Customer Relationship Building

    Beginner · Course · 1 - 4 Weeks

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • Firm Level Economics: Markets and Allocations: University of Illinois Urbana-Champaign
  • 行銷典範轉移: 變動中的消費世界 (Marketing in a changing world): National Taiwan University
  • Chimpanzee Behavior and Conservation: Duke University
  • Management Foundations in the Hospitality Industry: University of North Texas
  • Biases and Portfolio Selection: Rice University
  • An Introduction to Digital Marketing and Digital Strategy: Digital Marketing Institute
  • Healthcare Consumerism and Implication for Care Delivery : Northeastern University
  • GenAI for Customer Communication: Coursera
  • Applying Data Analytics in Marketing: University of Illinois Urbana-Champaign
  • Artificial Intelligence: O.P. Jindal Global University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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