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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    IBM

    IBM Data Warehouse Engineer

    Skills you'll gain: Data Warehousing, SQL, Extract, Transform, Load, Apache Airflow, Linux Commands, Database Design, IBM Cognos Analytics, MySQL, Database Administration, Data Pipelines, Apache Kafka, Database Management, Bash (Scripting Language), Shell Script, Database Architecture and Administration, Data Store, IBM DB2, Data Visualization, Relational Databases, Dashboard

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    LearnQuest

    No-Code Model Evaluation, Communication, and Business Impact

    Skills you'll gain: Responsible AI, Model Evaluation, Business Analytics, Dashboard, Business Analysis, Data Ethics, Analysis, Analytical Skills, Performance Analysis, Predictive Analytics, Business Metrics, Business Communication, Performance Measurement, Regional Sales, Data-Driven Decision-Making, Technical Communication, Key Performance Indicators (KPIs), Continuous Quality Improvement (CQI), Process Improvement and Optimization, Performance Testing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    U

    University of Pennsylvania

    Gamification

    Skills you'll gain: Game Design, Project Design, Social Impact, Drive Engagement, Design Thinking, Employee Engagement, Motivational Skills, Training and Development, Behavior Management, Customer Engagement, Psychology, Behavioral Economics, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    2.4K reviews

    Mixed · Course · 1 - 3 Months

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    Packt

    Python 101 - From Noob to Nerd

    Skills you'll gain: Analytics, Integrated Development Environments

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    IBM

    IBM Data Architecture

    Skills you'll gain: NoSQL, Data Warehousing, SQL, Apache Hadoop, Extract, Transform, Load, Apache Airflow, Data Security, Linux Commands, Data Migration, Database Design, Data Governance, MySQL, Database Administration, Apache Spark, Data Pipelines, Apache Kafka, Database Management, Bash (Scripting Language), Data Architecture, Data Store

    4.6
    Rating, 4.6 out of 5 stars
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    7.2K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Global Marketing, Sustainable Business, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Product Development, Market Analysis, Diversity Awareness, Cultural Responsiveness, Sustainable Development, Marketing Planning, Culture, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    542 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Google

    Share Data Through the Art of Visualization

    Skills you'll gain: Data Storytelling, Data Literacy, Data Visualization, Data Presentation, Tableau Software, Presentations, Data Visualization Software, Dashboard, Data Analysis, Web Content Accessibility Guidelines, Stakeholder Engagement

    4.6
    Rating, 4.6 out of 5 stars
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    9.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Duke University

    Data Visualization and Communication with Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Tableau Software, Data Visualization, Business Analytics, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Data Analysis, Visualization (Computer Graphics), Stakeholder Communications, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
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    3.2K reviews

    Mixed · Course · 1 - 3 Months

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    LearnQuest

    No-Code Machine Learning and Data Science for Everyone

    Skills you'll gain: Responsible AI, Exploratory Data Analysis, Data Storytelling, Dashboard, Data Presentation, Model Evaluation, Data Literacy, No-Code Development, Business Analytics, Data Science, Business Analysis, Model Deployment, Applied Machine Learning, Data Ethics, Data Capture, MLOps (Machine Learning Operations), Machine Learning, Data Analysis, Predictive Modeling, Data Visualization

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
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    Whizlabs

    Microsoft Fabric: Ingest and Transform Data

    Skills you'll gain: Real Time Data, Data Pipelines, Data Transformation, Data Integration, Data Processing, Extract, Transform, Load, Power BI, Data Lakes, PySpark, Apache Spark, Data Quality, Data Governance, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    LearnKartS

    Master Social Media Ads: TikTok, X, Pinterest & More

    Skills you'll gain: Social Media Campaigns, Pinterest, Advertising Campaigns, Social Media, Advertising, Lead Generation, Paid media, TikTok, Social Media Marketing, Social Media Strategy, Campaign Management, Target Audience

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • IBM Data Warehouse Engineer: IBM
  • No-Code Model Evaluation, Communication, and Business Impact: LearnQuest
  • Gamification: University of Pennsylvania
  • Python 101 - From Noob to Nerd: Packt
  • IBM Data Architecture: IBM
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Share Data Through the Art of Visualization: Google
  • Data Visualization and Communication with Tableau: Duke University
  • No-Code Machine Learning and Data Science for Everyone: LearnQuest
  • International Business I: University of New Mexico

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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