• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    S

    Sciences Po

    Politics and Economics of International Energy

    Skills you'll gain: Oil and Gas, Petroleum Industry, Energy and Utilities, Climate Change Mitigation, International Relations, Environmental Issue, Electric Power Systems, Environment and Resource Management, Economic Development, Natural Resource Management, Environmental Policy, Economics, Political Sciences, Economics, Policy, and Social Studies, Social Studies, Sustainable Technologies, Market Dynamics, Sustainable Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Introducción a la producción audiovisual

    Skills you'll gain: Video Editing, Post-Production, Video Production, Photo/Video Production and Technology, Media Production, Videography, Cinematography, Editing, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Amsterdam

    Introduction to Communication Science

    Skills you'll gain: Culture, Interpersonal Communications, Media and Communications, Liberal Arts, Ancient History

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    Economics of Money and Banking

    Skills you'll gain: International Finance, Derivatives, Financial Systems, Balance Sheet, Financial Market, Payment Systems, Financial Policy, Banking, Capital Markets, Financial Trading, Economics, Market Liquidity, Financial Regulation, Credit Risk, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Terrorism and Counterterrorism: Comparing Theory and Practice

    Skills you'll gain: Public Safety and National Security, Research, Mitigation, Research Methodologies, Policy Analysis, Media and Communications, World History, International Relations, Security Strategy, Political Sciences, Public Policies, Trend Analysis, Social Impact, Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Model Thinking

    Skills you'll gain: Mathematical Modeling, Mathematics and Mathematical Modeling, Systems Thinking, Strategic Decision-Making, Innovation, Diversity Awareness, Social Sciences, Predictive Modeling, Data-Driven Decision-Making, Social Studies, Strategic Thinking, Decision Making, Critical Thinking, Network Analysis, Economics, Economic Development, Probability, Probability & Statistics, Market Dynamics, Coordination

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Introduction to English Common Law

    Skills you'll gain: Court Systems, Case Law, Legal Proceedings, Adjudication, Law, Regulation, and Compliance, Civil Law, Appeals, Political Sciences, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Global Diplomacy – Diplomacy in the Modern World

    Skills you'll gain: Diplomacy, International Relations, Political Sciences, Cultural Diversity, Intercultural Competence, Cultural Sensitivity, World History, Conflict Management, Policy Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Teach English Now! Foundational Principles

    Skills you'll gain: Digital pedagogy, Train The Trainer, English Language, Verbal Communication Skills, Critical Thinking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Introduction to Economic Theories

    Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Financial Systems, Economics, Financial Policy, Economic Development, Tax, Economics, Policy, and Social Studies, General Finance, Public Administration, Public Policies, Environment and Resource Management, Social Studies, Social Sciences, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Governance

    4.5
    Rating, 4.5 out of 5 stars
    ·
    392 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI for Educators & Teachers

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Patterns, AI powered creativity, ChatGPT, Verification And Validation, Ideation, AI literacy, Creative Problem-Solving, AI Enablement, Responsible AI, Risking, AI Personalization, Image Analysis, LLM Application, Innovation, Brainstorming, Game Design, Organizational Skills, Lesson Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Virtual Teacher

    Skills you'll gain: Peer Review, Instructional Design, Instructional and Curriculum Design, Education Software and Technology, Drive Engagement, Instructing, Parent Communication, Instructional Strategies, Student Engagement, Learning Management Systems, Student Support and Services, Course Development, Collaborative Software, Pedagogy, Digital pedagogy, Teaching, AI Personalization, Data Management, Collaboration, Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

1…767778…580

In summary, here are 10 of our most popular social media marketing courses

  • Politics and Economics of International Energy: Sciences Po
  • Introducción a la producción audiovisual: Universidad Nacional Autónoma de México
  • Introduction to Communication Science: University of Amsterdam
  • Economics of Money and Banking: Columbia University
  • Terrorism and Counterterrorism: Comparing Theory and Practice: Universiteit Leiden
  • Model Thinking: University of Michigan
  • Introduction to English Common Law: University of London
  • Global Diplomacy – Diplomacy in the Modern World: University of London
  • Teach English Now! Foundational Principles: Arizona State University
  • Introduction to Economic Theories: Erasmus University Rotterdam

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok