• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Copenhagen

    Data Literacy – What is it and why does it matter?

    Skills you'll gain: Data Literacy, digital literacy, Personally Identifiable Information, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Journalism, Data Sharing, Big Data, Information Privacy, Data-Driven Decision-Making, Data Security, Law, Regulation, and Compliance, Data Collection, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    205 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Learning Technologies Foundations and Applications

    Skills you'll gain: Education Software and Technology, Learning Theory, Instructional Design, Learning Management Systems, Digital pedagogy, Technology Solutions, Disabilities, Human Computer Interaction, Emerging Technologies, Electronic Media, Gerontology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    190 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidade Estadual de Campinas

    Introdução à Economia do Trabalho: Teorias e Políticas

    Skills you'll gain: Labor Law, Labor Relations, Economics, Socioeconomics, Economic Development, Social Sciences, Employee Relations, Human Resource Policies, Public Policies, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    247 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Violencias por razones de género

    Skills you'll gain: Social Justice, Sociology, Conflict Management, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Family Law, Community and Social Work

    4.8
    Rating, 4.8 out of 5 stars
    ·
    231 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Chile

    Competencias Laborales: Perfiles, Evaluación y Capacitación.

    Skills you'll gain: Training Programs, Employee Training, Developing Training Materials, Performance Appraisal, Job Analysis, Peer Review, Employee Performance Management, Workforce Development, Case Studies, Performance Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    428 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier I

    Skills you'll gain: Property and Real Estate, Real Estate, Market Dynamics, Commercial Real Estate, Real Estate Transactions, Business Valuation, Financial Analysis, Return On Investment, Economics, Capital Budgeting, Investments, Price Negotiation, Market Analysis, Finance, Consumer Behaviour, Competitive Analysis, Depreciation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    262 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Hong Kong

    University Teaching

    Skills you'll gain: Instructional Design, Curriculum Development, Lesson Planning, Pedagogy, Teaching, Course Development, Instructional Strategies, Student Engagement, Higher Education, Learning Theory

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Chemerinsky on Constitutional Law – Individual Rights and Liberties

    Skills you'll gain: Case Law, Court Systems, Legal Research, Social Justice, Law, Regulation, and Compliance, Social Studies, Civil Law, Policy Analysis, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Analizando las Políticas Económicas

    Skills you'll gain: Financial Policy, Economics, Policy, and Social Studies, Economics, Public Policies, Policy Analysis, Tax, Fiscal Management, Supply And Demand, Financial Market, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    628 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Cape Town

    Research for Impact

    Skills you'll gain: Strategic Communication, Stakeholder Engagement, Social Impact, Influencing, Research, Sustainable Development, Policy Analysis, Change Management, Systems Thinking, Complex Problem Solving, Capacity Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    196 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Houston

    Powerful Tools for Teaching and Learning: Web 2.0 Tools

    Skills you'll gain: Collaborative Software, Digital pedagogy, Education Software and Technology, Collaboration, Learning Management Systems, Teaching, digital literacy, Communication, Technology Strategies, Web Applications, Communication Systems, Digital Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    189 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    IA generativa en el aula

    Skills you'll gain: Generative AI, Prompt Engineering, ChatGPT, AI Personalization, Digital pedagogy, LLM Application, Responsible AI, Artificial Intelligence, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    640 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
social media marketing analytics
genai in social media marketing
introduction to social media marketing
social media marketing in practice
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…697071…441

In summary, here are 10 of our most popular social media marketing courses

  • Data Literacy – What is it and why does it matter?: University of Copenhagen
  • Learning Technologies Foundations and Applications: University of Illinois Urbana-Champaign
  • Introdução à Economia do Trabalho: Teorias e Políticas: Universidade Estadual de Campinas
  • Violencias por razones de género: Universidad Nacional Autónoma de México
  • Competencias Laborales: Perfiles, Evaluación y Capacitación.: Universidad de Chile
  • Economie du sol et de l'immobilier I: École Polytechnique Fédérale de Lausanne
  • University Teaching: The University of Hong Kong
  • Chemerinsky on Constitutional Law – Individual Rights and Liberties: University of California, Irvine
  • Analizando las Políticas Económicas: IE Business School
  • Research for Impact: University of Cape Town

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok