• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • C

    Coursera

    GenAI for Customer Journey Mapping

    Skills you'll gain: Customer experience improvement, Journey Mapping, Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Data-Driven Marketing, Real Time Data, AI Integrations, Analysis, Design

    ★ 4 (6) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Mastering Recommendation Systems with Python

    Skills you'll gain: Data Preprocessing, Feature Engineering, Machine Learning Methods, Data Manipulation, Machine Learning, Machine Learning Algorithms, Data Validation, Python Programming, Data Transformation, Text Mining, Taxonomy, Project Design, Data Processing, Data Modeling, Unstructured Data, Data Integration, Metadata Management, Exploratory Data Analysis, Deep Learning, Natural Language Processing

    ★ 4.7 (74) · Intermediate · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    Emory University

    Driving Customer Equity with AI

    Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Data-Driven Marketing, AI Enablement, Generative AI Agents

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Glasgow

    Generative AI in the Classroom for Educators

    Skills you'll gain: Responsible AI, AI literacy, digital literacy, Digital pedagogy, Education Software and Technology, Generative AI, Artificial Intelligence, Data Ethics, AI Integrations, Emerging Technologies, Instructional Design, Case Studies, Problem Solving, Critical Thinking

    ★ 4.4 (7) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • L

    LearnKartS

    Program Management Process

    Skills you'll gain: Program Management, Project Controls, Cost Management, Earned Value Management, Risk Analysis, Process Management, Risk Management, Program Implementation, Project Schedules, Project Closure, Project Management Institute (PMI) Methodology, Risk Management Framework, Cost Estimation, Business Risk Management, Procurement, Communication Planning, Financial Management, Contract Management, Scheduling, Quality Management

    ★ 4.3 (6) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Microsoft Getting Started with ASP.NET Core

    Skills you'll gain: CI/CD, ASP.NET, Continuous Deployment, Application Deployment, Cloud Deployment, Restful API, Azure DevOps Pipelines, Software Testing, .NET Framework, Responsive Web Design, jQuery, API Design, Data Migration, Azure DevOps, Configuration Management, Security Controls, Data Validation, HTML and CSS, JavaScript Frameworks, Middleware

    Intermediate · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • S

    SkillUp

    Managing Identity Services using AD DS and Microsoft Entra

    Skills you'll gain: Group Policy, Azure Active Directory, Active Directory, Microsoft Azure, Microsoft Servers, Windows Servers, Hybrid Cloud Computing, Authentications, Identity and Access Management, Infrastructure As A Service (IaaS), Cloud Deployment, Cloud-Based Integration, Disaster Recovery

    ★ 4.3 (6) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Creo Incubator

    Project Management in Healthcare

    Skills you'll gain: Team Motivation, Team Management, Clinical Leadership, Patient Communication, Team Performance Management, Team Leadership, Constructive Feedback, Team Building, Emotional Intelligence, Conflict Management, Healthcare Project Management, Empathy & Emotional Intelligence, Decision Making, Communication Strategies, Project Management, Leadership and Management, Self-Awareness, Leadership, Communication, Health Care

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Equity Research Report Writing: Analyze & Structure

    Skills you'll gain: Research Reports, Report Writing, Case Studies, Financial Reporting, Business Writing, Business Reporting, Technical Writing, Analysis, Data Analysis, Financial Analysis, Writing, Equities, Financial Modeling, Predictive Analytics, Data Science, Credit Risk, Predictive Modeling, Machine Learning, R Programming, Logistic Regression

    ★ 4.9 (30) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • W

    Whizlabs

    Exam Prep AZ-400: Microsoft DevOps Engineer Expert

    Skills you'll gain: Azure DevOps Pipelines, CI/CD, Authorization (Computing), Package and Software Management, Infrastructure as Code (IaC), Continuous Delivery, Authentications, Application Deployment, Azure DevOps, Continuous Integration, Cloud Deployment, DevSecOps, DevOps, OAuth, Security Controls, GitHub, Continuous Deployment, Git (Version Control System), Performance Tuning, Agile Methodology

    ★ 5 (6) · Advanced · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    Automatic Data Processing, Inc. (ADP)

    Analyzing Job Needs and Creating Job Postings

    Skills you'll gain: Talent Recruitment, Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Market Intelligence, Marketing Collateral, Compensation Management, Needs Assessment, Competitive Analysis, Branding, Advertising, Competitive Intelligence, Labor Compliance, Digital Brand Strategy

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Agile Project Coordination

    Skills you'll gain: Project Schedules, Workflow Management, Sprint Planning, Agile Project Management, Scrum (Software Development), Project Management, Project Planning, Strategic Communication, Project Documentation, Communication Strategies, Agile Methodology, Stakeholder Communications, Process Improvement, Team Management, Risk Management, Change Management, Performance Management, Resource Management, Cross-Functional Collaboration, Data-Driven Decision-Making

    Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
1…670671672…834

In summary, here are 10 of our most popular brand management courses

  • GenAI for Customer Journey Mapping: Coursera
  • Mastering Recommendation Systems with Python: EDUCBA
  • Driving Customer Equity with AI: Emory University
  • Generative AI in the Classroom for Educators: University of Glasgow
  • Program Management Process: LearnKartS
  • Microsoft Getting Started with ASP.NET Core: Microsoft
  • Managing Identity Services using AD DS and Microsoft Entra: SkillUp
  • Project Management in Healthcare: Creo Incubator
  • Equity Research Report Writing: Analyze & Structure: EDUCBA
  • Exam Prep AZ-400: Microsoft DevOps Engineer Expert: Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok