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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Developing Interpersonal Skills

    Skills you'll gain: Constructive Feedback, Interpersonal Communications, Social Skills, Active Listening, Trustworthiness, Conflict Management, Assertiveness, Communication, Professionalism, Rapport Building, Professional Development, Communication Strategies, Influencing, Empathy, Emotional Intelligence, Personal Attributes, People Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Transformação Digital: Marketing na Era dos Dados

    Skills you'll gain: Data-Driven Marketing, Marketing Automation, Digital Transformation, Marketing Strategies, Marketing, Innovation, Digital Brand Strategy, Marketing Effectiveness, Digital Marketing, MarTech, Culture Transformation, Business Transformation, Customer experience strategy (CX), Customer Engagement, Automation, Business Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    CMO Excellence: Leading Marketing Teams for Impact

    Skills you'll gain: Data-Driven Marketing, Marketing Operations, Customer experience strategy (CX), Marketing Effectiveness, Growth Strategies, Marketing Analytics, Customer Insights, Cross-Functional Collaboration, Strategic Marketing, Marketing Strategies, Strategic Leadership, Leadership Development, Business Leadership, MarTech, Marketing Management, Brand Marketing, Marketing Planning, Initiative and Leadership, Brand Strategy, Data-Driven Decision-Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Digital Marketing, Data Visualization, Data-Driven Marketing, Performance marketing, Marketing Planning, Marketing Analytics, Strategic Marketing, Digital Analysis, Data Visualization Software, Key Performance Indicators (KPIs), Consumer Behaviour, Customer Analysis, Performance Measurement, Target Market, Performance Analysis, Customer Insights, Market Analysis, Data Analysis, Journey Mapping

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Positioning: What you need for a successful Marketing Strategy

    Skills you'll gain: Product Marketing, Value Propositions, Target Market, Marketing, Strategic Marketing, Product Strategy, Market Analysis, Market Research, Marketing Strategy and Techniques, Marketing Strategies, Target Audience, Market Trend, Market Dynamics, Market Intelligence, Competitive Analysis, Customer Insights, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    986 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Master The Art of Digital Marketing with Canva

    Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Marketing Collateral, Marketing Materials, Advertising, Branding, Marketing, Brand Awareness, Creative Design, Promotional Materials, Graphic Design, Aesthetics, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Manejo de Crisis Epilépticas y Promoción de la Inclusión Social

    Skills you'll gain: Disabilities, Caregiving, Family Support, Diversity Awareness, Mental Health Diseases and Disorders, Diversity Equity and Inclusion Initiatives, Personal Care, Mental Health, Chronic Diseases, Care Management, Patient Education and Support, Preventative Care, Maternal Health, Student Support and Services, Patient Treatment, Pediatrics, Emergency Response, Treatment Planning, Neurology, Patient Safety

    4.9
    Rating, 4.9 out of 5 stars
    ·
    101 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    AI for Business: Branding, Creative Content, and Marketing

    Skills you'll gain: Visual Storytelling, AI powered creativity, Prompt Patterns, AI Workflows, Multimodal Prompts, Photo/Video Production and Technology, Prompt Engineering Tools, Education Software and Technology, Cinematography, AI literacy, AI Integrations, Ideation, Blogs, LLM Application, Graphic and Visual Design, Scripting, Graphic Design, Color Theory, Color Matching, Marketing

    3.7
    Rating, 3.7 out of 5 stars
    ·
    66 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Persona-Based Content for Marketing Success

    Skills you'll gain: Content Performance Analysis, Persona Development, Content Marketing, Driving engagement, Content Scheduling, Customer Insights, Target Audience, Content Strategy, Content Optimization, Data-Driven Marketing, Customer Analysis, Persona (User Experience), Social Media Content, Data Storytelling, Performance Analysis, Marketing Analytics, Social Media Analytics, Marketing, Scheduling, Continuous Improvement Process

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Tools: Machine Learning and AI

    Skills you'll gain: Model Evaluation, Apache Hadoop, Machine Learning Methods, AI Personalization, Digital Marketing Tools, Data-Driven Marketing, Customer Analysis, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Applied Machine Learning, Big Data, Marketing, Customer Insights, Personalized Campaigns, Machine Learning, Artificial Neural Networks, Machine Learning Algorithms, Deep Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Visualize and Chart Marketing Data Fast

    Skills you'll gain: Performance Reporting, Marketing Analytics, Business Intelligence, Business Intelligence Software, Dashboard Creation, Data-Driven Marketing, Data Visualization Software, Dashboard, Data Presentation, Power BI, Analytics, Tableau Software, IBM Cognos Analytics, Grafana, Data Integration, Splunk

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Supervised Learning and Its Applications in Marketing

    Skills you'll gain: Marketing Analytics, Supervised Learning, Customer Analysis, Customer Retention, Data-Driven Marketing, Applied Machine Learning, Predictive Analytics, Marketing, Scikit Learn (Machine Learning Library), Machine Learning Methods, AI Personalization, Customer Insights, Machine Learning, Model Deployment, Machine Learning Algorithms, Predictive Modeling, Python Programming, Personalized Service, Model Training, Model Evaluation

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Developing Interpersonal Skills: IBM
  • Transformação Digital: Marketing na Era dos Dados: Fundação Instituto de Administração
  • CMO Excellence: Leading Marketing Teams for Impact: Coursera
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Positioning: What you need for a successful Marketing Strategy: IE Business School
  • Master The Art of Digital Marketing with Canva: Coursera
  • Manejo de Crisis Epilépticas y Promoción de la Inclusión Social: Pontificia Universidad Católica de Chile
  • AI for Business: Branding, Creative Content, and Marketing: Skillshare
  • Optimize Persona-Based Content for Marketing Success: Coursera
  • Digital Marketing Tools: Machine Learning and AI: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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