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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    P

    Packt

    The AI Value Playbook: Making AI Work in the Real World

    Skills you'll gain: Data Governance, Data-Driven Decision-Making, AI Product Strategy, Legal Technology, Data Management, Business Process Automation, Technology Strategies, Business Leadership, Business Transformation, Generative AI, Artificial Intelligence, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Customer experience improvement, Customer Service, Machine Learning

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Start the UX Design Process: Empathize, Define, and Ideate

    Skills you'll gain: User Experience Design, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Usability, User Research, Human Factors, Human Centered Design, Ideation, User Flows, Competitive Analysis, Mockups

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Measurement and Analysis

    Skills you'll gain: Web Analytics, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Advertising Campaigns, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    62 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Capstone: Applying Project Management in the Real World

    Skills you'll gain: Requirements Analysis, Milestones (Project Management), Management Reporting, Stakeholder Management, Project Management, Negotiation, Quality Management, Project Scoping, Stakeholder Analysis, Project Documentation, Project Performance, Project Planning, Interviewing Skills, Communication Strategies, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Design Thinking for Innovation

    Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Strategic Thinking, Case Studies, Market Opportunities, Human Centered Design, Curiosity, Storytelling, Growth Mindedness, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Human Resources (HR) Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, HR Tech, Human Resources Management and Planning, Human Resources, Workforce Planning, Human Resource Strategy, LLM Application, AI Enablement, AI Personalization, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, AI Workflows, Deep Learning, Employee Engagement, Recruitment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Gamification

    Skills you'll gain: Game Design, Project Design, Social Impact, Drive Engagement, Design Thinking, Employee Engagement, Motivational Skills, Training and Development, Behavior Management, Customer Engagement, Psychology, Behavioral Economics, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Sales Training for High Performing Teams

    Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Management, Sales Training, Prospecting and Qualification, Inside Sales, Sales Enablement, Sales Process, Sales Prospecting, HubSpot CRM, Lead Generation, Sales, Sales Strategy, Consultative Selling, Consumer Behaviour, Management Training And Development, Target Market, Service Level Agreement, Employee Training

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Doing Business in China

    Skills you'll gain: Entrepreneurship, Peer Review, Market Opportunities, Business Planning, Innovation, Consumer Behaviour, Business Leadership, Brand Management, Strategic Thinking, Marketing, Business Strategy, Business Development, Global Marketing, Strategic Marketing, Business Consulting, Business Strategies, Digital Media Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    655 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Design for Impact: A Guide to Product Experimentation

    Skills you'll gain: User Experience, User Experience Design, UI/UX Research, Usability Testing, User Research, UI/UX Strategy, A/B Testing, Design Research, Prioritization, Data Literacy, Usability, Product Improvement, Process Design, Business Priorities, Kanban Principles, Product Testing, Business Research, Creative Design, Statistical Hypothesis Testing, Business Strategy

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Management: Capstone Project

    Skills you'll gain: Usability Testing, Product Lifecycle Management, Product Management, Product Testing, Product Roadmaps, Agile Product Development, Product Development, New Product Development, Portfolio Management, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Market Intelligence, Marketing Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    80 reviews

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • The AI Value Playbook: Making AI Work in the Real World: Packt
  • Start the UX Design Process: Empathize, Define, and Ideate: Google
  • Measurement and Analysis: Unilever
  • Capstone: Applying Project Management in the Real World: Google
  • Design Thinking for Innovation: University of Virginia
  • Generative AI for Human Resources (HR) Professionals: IBM
  • Gamification: University of Pennsylvania
  • Sales Training for High Performing Teams: HubSpot Academy
  • Doing Business in China: The Chinese University of Hong Kong
  • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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