• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Market Research and Consumer Behavior

    Skills you'll gain: Survey Creation, Surveys, Market Research, Business Research, Consumer Behaviour, Marketing Strategies, Strategic Marketing, Marketing, Marketing Management, Research Design, Marketing Planning, Data Analysis, Marketing Psychology, Research Reports, Market Analysis, Research Methodologies, Experimentation, Customer Analysis, Business Marketing, Business

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Next Level Time Management 2026 – Focus & Productivity

    Skills you'll gain: Productivity, Delegation Skills, Time Management, Calendar Management, Ability To Meet Deadlines, Prioritization, Organizational Skills, Growth Mindedness, AI literacy, Personal Development, Scheduling, AI Enablement, Mental Concentration, Journals, Adaptability, Habit Formation, Goal Setting

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    TESOL Certificate, Part 2: Teach English Now!

    Skills you'll gain: Oral Comprehension, Learning Management Systems, Education Software and Technology, Digital pedagogy, Teaching, Language Competency, Writing, Literacy, Technology Strategies, Grammar, English Language, Language Learning, digital literacy, Digital Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    4.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Project Risk Governance and Planning

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Viral Marketing: Strategy, Content & Distribution

    Skills you'll gain: Driving engagement, Social Media Strategy, Content Marketing, Social Media Marketing, Customer Engagement, Brand Marketing, Marketing Communications, Marketing Effectiveness, Social Media, Marketing Strategies, Cross-Channel Marketing, Shared Media, Marketing, Promotional Strategies, Digital Marketing, Strategic Communication, Earned Media, Digital Marketing Campaigns, Target Audience, Campaign Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Claves de la Dirección de Empresas

    Skills you'll gain: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Team Performance Management, Balance Sheet, Financial Data, Financial Accounting, Marketing Strategies, Marketing Planning, Leadership Development, Financial Acumen, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Team Management, Case Studies, Financial Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    HR Technology and Workforce Analytics

    Skills you'll gain: HR Tech, Human Resources Software, People Analytics, Human Resources Information System (HRIS), Human Resource Management, Human Resources Management and Planning, Human Resources, Recruitment, Performance Metric, Human Resource Strategy, Employee Performance Management, Workflow Management, Performance Reporting, Performance Management, Performance Measurement, Data-Driven Decision-Making, Employee Training, Organizational Effectiveness, Automation

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Mastering Data Analysis in Excel

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Microsoft Excel, Excel Formulas, Classification Algorithms, Data-Driven Decision-Making, Business Analytics, Excel Macros, Data Analysis, Model Evaluation, Business Risk Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Advanced Project Management and Leadership

    Skills you'll gain: Project Closure, Project Portfolio Management, Negotiation, Agile Methodology, Product Roadmaps, Project Management, Agile Project Management, Leadership Studies, Leadership and Management, Project Performance, Product Lifecycle Management, Project Risk Management, Innovation, Auditing, Product Management, New Product Development, Team Leadership, Product Development, Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    48 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Consumer Psychology and Persuasion Strategies

    Skills you'll gain: Consumer Behaviour, Advertising, Marketing Psychology, Global Marketing, Persuasive Communication, Customer Analysis, Marketing Communications, Cultural Diversity, Communication Strategies, Brand Loyalty, Culture, Social Sciences, Branding, Human Learning, Influencing, Sociology, Strategic Communication, Learning Theory, Decision Making, Socioeconomics

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Amazon DynamoDB - The Definitive Guide

    Skills you'll gain: Amazon DynamoDB, Amazon Web Services, Database Management Systems, Database Administration, Database Management, Relational Databases, Database Architecture and Administration, Capacity Management, Transaction Processing, Database Design, Data Analysis Expressions (DAX), Data Modeling, Distributed Computing, Data Storage Technologies, Data Access, Scalability, Performance Tuning

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Risk Monitoring and Reporting for Projects

    Mixed · Course · 1 - 3 Months

1…565758…834

In summary, here are 10 of our most popular brand management courses

  • Market Research and Consumer Behavior: IE Business School
  • Next Level Time Management 2026 – Focus & Productivity: Packt
  • TESOL Certificate, Part 2: Teach English Now!: Arizona State University
  • Project Risk Governance and Planning: EDUCBA
  • Viral Marketing: Strategy, Content & Distribution: EDUCBA
  • Claves de la Dirección de Empresas: IESE Business School
  • HR Technology and Workforce Analytics: EDUCBA
  • Mastering Data Analysis in Excel: Duke University
  • Advanced Project Management and Leadership: Johns Hopkins University
  • Consumer Psychology and Persuasion Strategies: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok