Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Cloud Platform, Model Deployment, Unstructured Data, MLOps (Machine Learning Operations), Machine Learning, Big Data, Data Pipelines, Jupyter, Artificial Intelligence, Natural Language Processing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Marketing Analytics, Dashboard, HubSpot CRM, Management Reporting, Marketing, Performance Reporting, Business Strategy, Leadership and Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Data Visualization, Database Design, MySQL, Presentations, Descriptive Statistics, Extract, Transform, Load, Business Intelligence, Data Visualization Software, IBM DB2, Tableau Software, Relational Databases, Star Schema, IBM Cognos Analytics, Interactive Data Visualization, Microsoft SQL Servers, Regression Analysis, Excel Formulas
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Marketing Effectiveness, Marketing, Sales Process, Marketing Strategies, Sales Strategy, Marketing Planning, Value Propositions, Sales, Brand Strategy, Marketing Communications, Digital Marketing, Marketing Analytics, Brand Management, Business Metrics, Performance Metric, Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Target Market, Marketing, Sales Strategy, Marketing Planning, Sales Process, Marketing Strategy and Techniques, Brand Strategy, Sales, Marketing Analytics, Business Metrics, Brand Management, Digital Marketing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Cloud Platform, Model Deployment, Unstructured Data, Tensorflow, Data Pipelines, Cloud API, Machine Learning, Jupyter, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Course · 1 - 3 Months

Pontificia Universidad Católica del Perú
Skills you'll gain: Marketing Planning, Marketing Automation, Marketing Strategies, AI Personalization, Generative AI Agents, Content Creation, Strategic Marketing, Digital Marketing, Marketing Analytics, Digital Content, Web Content, Social Media Content, Video Production
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Brand Management, Brand Strategy, Brand Awareness, Branding, Brand Marketing, Brand Loyalty, Marketing Analytics, Marketing Management, Data-Driven Decision-Making, Business Analytics, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Customer Engagement, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Planning, Marketing, Marketing Analytics, Sales, Value Propositions, Marketing Strategy and Techniques, Business Metrics, Brand Management, Performance Measurement, Digital Marketing, Goal Setting, Customer Engagement
Mixed · Course · 1 - 4 Weeks

Unilever
Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Supply Chain Management, Demand Planning, Presentations, Data Visualization, Supply Chain Systems, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Process Improvement, Data Management, Data Lakes, Predictive Analytics, Forecasting, Data Analysis, Data Analysis Software, Real Time Data, Problem Solving
Beginner · Professional Certificate · 3 - 6 Months