Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

American Psychological Association
Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Analysis, Data Analysis, Statistics, Descriptive Statistics, Data Literacy
Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Surveys, Market Research, Survey Creation, Marketing Psychology, Focus Group, Consumer Behaviour, Interviewing Skills, Business Research, Target Market, Market Intelligence, Marketing Strategies, Market Analysis, Qualitative Research, Marketing Planning, Persona Development, Customer Insights, Discussion Facilitation, Decision Making
Mixed · Course · 1 - 3 Months

John Wiley & Sons
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Business Valuation, Risk Management, Corporate Strategy, Corporate Finance, Corporate Sustainability, Return On Investment, Finance, Financial Analysis, Financial Market, Governance, Cash Flows, Risk Appetite, Business Strategies, Performance Measurement, Technology Strategies, Sustainable Business, Investments, Digital Analysis, Market Analysis
Intermediate · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: DevSecOps, DevOps, User Centered Design, Usability, Systems Integration, Continuous Delivery, Systems Development, Devops Tools, Systems Analysis, System Implementation, Human Centered Design, Continuous Integration, Application Security, Information Systems, Software Development, CI/CD, Secure Coding, Security Testing, User Feedback, Database Management Systems
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: UI Components, Application Deployment, Database Management, Data Store, Databases, JavaScript Frameworks, Web Applications, Authentications, Front-End Web Development, Application Development, OpenAI API, AI Integrations, Back-End Web Development, Code Reusability, User Interface (UI), OAuth, User Accounts, Data Persistence
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Content Strategy, Content Optimization, Digital Marketing, Content Marketing, Marketing, Web Analytics, Multimedia, Business Planning, Public Relations
Beginner · Course · 3 - 6 Months

Coursera
Skills you'll gain: Looker (Software), Customer Retention, Customer Analysis, Customer Insights, Marketing Analytics, Driving engagement, Data-Driven Marketing, Trend Analysis, Data Analysis, Analytics, Performance Metric, Consumer Behaviour, Business Metrics, Time Series Analysis and Forecasting, Forecasting, Business Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: De-escalation Techniques, Interpersonal Communications, Anthropic Claude, Empathy, Organizational Development, Customer Complaint Resolution, AI literacy, Quality Assessment, Knowledge Transfer, Active Listening, ChatGPT, Communication, AI Workflows, Customer Analysis, Customer and Client Support, Quality Improvement, Customer Support, Content Performance Analysis, Independent Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), User Experience, Virtual Reality, User Experience Design, UI/UX Strategy, User Interface and User Experience (UI/UX) Design, Experience Design, Usability, Human Computer Interaction, Virtual Environment, Interaction Design, User Interface (UI), Display Devices, User Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Persuasive Communication, Communication, Oral Expression, Public Speaking, Verbal Communication Skills, Business Communication, Presentations, Storytelling, Trustworthiness, Communication Strategies, Goal Setting, Professional Development, Constructive Feedback
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Campaign Management, Campaign Planning, Data-Driven Marketing, Advertising Campaigns, Data Storytelling, Key Performance Indicators (KPIs), Promotions and Campaigns, Marketing Strategies, Project Management Life Cycle, Performance Metric, Storytelling, Data-Driven Decision-Making, Project Closure, Plan Execution, Continuous Monitoring, Search Engine Optimization
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Agentic systems, Generative AI Agents, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Risk Management, Business Process Automation, Generative AI, Business Strategy, Automation, Data Strategy, Process Improvement, Large Language Modeling, Process Improvement and Optimization, Data Ethics, Process Optimization, Operational Efficiency, Customer Service, User Experience, Marketing
Mixed · Course · 1 - 3 Months