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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Advanced Supplier Quality, Risk, and Process Improvement

    Skills you'll gain: Supplier Risk Management, Supplier Management, Supplier Performance Management, Vendor Contracts, Supplier Relationship Management, Supplier Quality Management, Risk Mitigation, Risk Analysis, Root Cause Analysis, Contract Management, Vendor Relationship Management, Contract Compliance, Contract Review, Corrective and Preventive Action (CAPA), Continuous Quality Improvement (CQI), Continuous Improvement Process, Risk Management, Procurement, Variance Analysis, Service Level Agreement

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Build & Evaluate Decision Trees for ML

    Skills you'll gain: Model Evaluation, Decision Tree Learning, Classification Algorithms, Model Training, Applied Machine Learning, Java, Java Programming, Model Optimization, Predictive Modeling, Machine Learning Software, Supervised Learning, Technical Communication, Fine-tuning, Tree Maps, MLOps (Machine Learning Operations), Machine Learning Algorithms, Algorithms

    Advanced · Course · 1 - 4 Weeks

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    Coursera

    Smart Decision Matrix

    Skills you'll gain: Decision Making, Strategic Decision-Making, Solution Selling, Decision Intelligence, Sales, Data-Driven Decision-Making, Decision Support Systems, Complex Problem Solving, Cost Benefit Analysis, Decision Tree Learning, Negotiation, Prioritization, Return On Investment

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Crunch Spatial Stats

    Skills you'll gain: Spatial Data Analysis, Spatial Analysis, Geographic Information Systems, Geospatial Information and Technology, Geospatial Mapping, Statistical Methods, Data Analysis, Statistical Analysis, Correlation Analysis, Technical Communication

    Beginner · Course · 1 - 4 Weeks

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    28DIGITAL

    Problem-Dependent Resampling Techniques

    Skills you'll gain: Spatial Analysis, Spatial Data Analysis, Model Evaluation, Statistical Methods, Statistical Hypothesis Testing, Sampling (Statistics), Feature Engineering, Dependency Analysis, Drug Interaction, Analysis, Sample Size Determination, Analytics, Applied Machine Learning, Correlation Analysis, Data Synthesis, Machine Learning, Analytical Skills, Data Processing, Machine Learning Algorithms

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Monitor, Scale and Backup Your AI App

    Skills you'll gain: Site Reliability Engineering, Scalability, Performance Analysis, Event Monitoring, Service Level Agreement, Dashboard Creation, Performance Review

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Facebook Communities: Maximize Interaction

    Skills you'll gain: Facebook, Drive Engagement, Driving engagement, Social Media, Social Media Management, Social Media Strategy, Social Media Content, Community Development, Community Organizing, Policy Development, Discussion Facilitation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Connect and Transform External Data Seamlessly

    Skills you'll gain: OAuth, JSON, Data Wrangling, Application Programming Interface (API), Secure Coding, Application Security

    Intermediate · Course · 1 - 4 Weeks

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    John Wiley & Sons

    Data Processing, Machine Learning, and Model Evaluation

    Skills you'll gain: Data Preprocessing, Model Evaluation, Data Processing, Model Deployment, Data Transformation, MLOps (Machine Learning Operations), Unsupervised Learning, Data Cleansing, Predictive Modeling, Model Training, Data Science, Data Analysis, Applied Machine Learning, Model Optimization, Technical Communication, Supervised Learning, Machine Learning, Artificial Neural Networks

    Intermediate · Course · 1 - 4 Weeks

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    Universitat Politècnica de València

    IT Fundamentals for Business Profiles: Enterprise Systems

    Skills you'll gain: Business Systems, Business Technologies, Enterprise Resource Planning, Excel Formulas, Supply Chain Systems, Enterprise Application Management, Supply Chain Management, Geospatial Information and Technology, Management Information Systems, Geographic Information Systems, Web Development, GIS Software, Web Presence, Web Applications, Customer Relationship Management

    Beginner · Course · 1 - 3 Months

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    Real Madrid Graduate School Universidad Europea

    Futuro de los datos y la tecnología - Echar un vistazo

    Skills you'll gain: Large Language Modeling, Image Analysis, Real Time Data, LLM Application, Analytics, Computer Vision, Advanced Analytics, Applied Machine Learning, Reinforcement Learning, Machine Learning Methods, Data Analysis, Data-Driven Decision-Making, Data Integration, Artificial Intelligence, Analysis, Automation, Data Presentation, Natural Language Processing, Supervised Learning, Innovation

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Build and Deploy Chatbots Using Dialogflow

    Skills you'll gain: Context Management, Artificial Intelligence, Generative AI Agents, AI Integrations, Natural Language Processing, Web Services, Data Validation

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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