Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Style Guides, Marketing Design, Color Theory, Graphic Design, Design Elements And Principles, Branding, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Anthropic Claude, Business Intelligence, Data Presentation, Data Visualization, Trend Analysis, Sales, Business Analytics, Sales Strategy, Data-Driven Decision-Making, Data Analysis, Business Strategy, Business Analysis, AI Enablement
Intermediate · Guided Project · Less Than 2 Hours

Digital Marketing Institute
Skills you'll gain: Marketing Budgets, Customer experience strategy (CX), Customer experience improvement, Cross-Channel Marketing, Digital Media Strategy, Digital Marketing, Marketing Effectiveness, MarTech, Marketing Strategy and Techniques, Marketing Channel, Customer Insights, Return On Investment, Agile Methodology, Consumer Behaviour, Persona Development, Strategic Thinking, Key Performance Indicators (KPIs), Social Media, Social Media Management
Beginner · Course · 1 - 4 Weeks

AI Business School
Skills you'll gain: Prompt Engineering, Generative AI, Project Design, Training Programs, AI Enablement, Artificial Intelligence, Brainstorming, Marketing Analytics, Personalized Service, Content Creation
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Storytelling, Data Warehousing, Unsupervised Learning, Database Design, Data Governance, Data Mining, Interactive Data Visualization, Generative AI, Web Scraping, Plotly, Operations Research, Supervised Learning, NoSQL, Database Theory, Exploratory Data Analysis, Extract, Transform, Load, Database Management, Database Systems, Time Series Analysis and Forecasting, Natural Language Processing
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Management Reporting, Data Analysis, Dashboard, Data Collection, Performance Metric
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Tableau Software, Data Transformation, Data Integration, SQL Server Integration Services (SSIS), Data Visualization Software, Relational Databases, Data Management, Advanced Analytics, Data Manipulation, Data Analysis, Data Cleansing, Business Intelligence, Forecasting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media, Social Media Marketing, Instagram, Video Editing, Professional Development, Customer Engagement, Branding, Marketing Collateral, Portfolio Management, Creativity
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Responsible AI, Data Ethics, Google Gemini, Customer Analysis, Marketing Analytics, Generative AI, Business Marketing, Governance, Artificial Intelligence, AI Security, Sales Strategy, AI Personalization, Customer Insights, Marketing Strategies, ChatGPT, Forecasting, Automation, Analysis, Process Optimization, Visualization (Computer Graphics)
Intermediate · Course · 1 - 3 Months

SkillsBooster Academy
Skills you'll gain: Marketing Automation, AI Enablement, Leadership, Dashboard, Marketing Strategies, Strategic Marketing, AI Personalization, Business Strategy, Marketing Analytics, Customer Analysis, Generative AI, Business Modeling, Deepseek, Market Analysis, Strategic Decision-Making, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Data Warehousing, Data Modeling, Database Design, SQL, Star Schema, Business Intelligence, Databases, Relational Databases, Database Architecture and Administration, Data Mart, Data Integrity, Data Analysis, Snowflake Schema, Data Transformation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis
Intermediate · Guided Project · Less Than 2 Hours