Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Social Media, Social Media Marketing, Driving engagement, Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Data Import/Export, Data Cleansing, Data Preprocessing, Data Analysis, Data Quality, Human Resources Information System (HRIS), Data Ethics, Data Validation, Microsoft Excel, Data Integrity, Verification And Validation, AI Workflows, Relational Databases, Project Documentation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI powered creativity, Prompt Engineering Tools, Artificial Intelligence and Machine Learning (AI/ML), Customer experience improvement, AI Integrations, Data Science, Machine Learning Methods
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Operations, Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Salesforce, Sales Process, Business Workflow Analysis, Business Process Automation, Customer Relationship Management, Lead Generation, General Sales Practices, Workflow Management, Agentic Workflows, Process Analysis, Sales, Automation, Data Entry, Agentic systems, Systems Integration, Data Management
Intermediate · Course · 1 - 4 Weeks

The Expert Academy
Skills you'll gain: Enterprise Sales, B2B Sales, Selling Techniques, Customer Success Management, Sales, Sales Strategy, Overcoming Objections, General Sales Practices, Contract Negotiation, Customer Retention, Sales Management, Procurement, Customer Relationship Management, Sales Process, Collaboration, Price Negotiation, Negotiation, Stakeholder Engagement, Stakeholder Management, Coaching
Intermediate · Specialization · 3 - 6 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Statistical Inference, Sampling (Statistics), Descriptive Statistics, Probability Distribution, Statistics, Statistical Methods, Statistical Analysis, Data Analysis, Statistical Reporting, Probability & Statistics, Microsoft Excel, Analysis, Exploratory Data Analysis, Statistical Visualization, Influencing
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Email Marketing, Branding, Brand Management, Brand Marketing, Auditing, Brand Awareness, Marketing Design, Color Matching, Typography, Verification And Validation, Quality Assurance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Drive Engagement, Driving engagement, Social Media Management, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Dashboard Creation, Data Visualization, Interactive Data Visualization, Business Analytics, Data-Driven Decision-Making, Data Presentation, Kibana, Data Analysis, Data Visualization Software, Analysis, Exploratory Data Analysis, Trend Analysis, Retail Sales, Decision Making, Sales, Data Import/Export, System Configuration
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, Text Mining, Natural Language Processing, Cloud Platforms, Cloud API, Dependency Analysis, Unstructured Data, Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Graphical Tools, Graphic and Visual Design, Design, Content Creation, Graphic and Visual Design Software, Graphic Design, Graphics Software, Social Media Marketing, Advertising
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Figma (Design Software), User Experience Design, Application Design, Design, Web Design, Graphic and Visual Design, Design Elements And Principles, Layout Design, Information Architecture, Style Guides
Intermediate · Guided Project · Less Than 2 Hours