• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • R

    Rice University

    Assessing Cultural Climate

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Awareness, Workplace inclusivity, Benchmarking, Social Justice, Peer Review, Cultural Diversity, Social Sciences, Qualitative Research, Culture

    ★ 4.7 (64) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Fraud Detection and Compliance

    Skills you'll gain: Fraud detection, Generative AI, Regulatory Compliance, Generative Model Architectures, Responsible AI, Law, Regulation, and Compliance, Regulatory Requirements, Compliance Management, Governance, Risk Management, Data Ethics, Financial Regulation, Anomaly Detection, Model Training

    ★ 4.4 (44) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • S

    Scrimba

    Deploy AI Apps with Cloudflare

    Skills you'll gain: AI Integrations, Cloud Deployment, Cloud Applications, Cloud Development, Cloud API, Application Deployment, API Gateway, OpenAI API, Cloud Hosting, Cloud Security, Application Programming Interface (API), Cloud Computing, Secure Coding, Serverless Computing, LLM Application, Cloud Technologies, OpenAI, Distributed Computing, Performance Tuning, Debugging

    ★ 4.9 (36) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of California, Irvine

    Personnel & Third-Party Security

    Skills you'll gain: Vendor Management, Vendor Relationship Management, Supplier Risk Management, Security Management, Supplier Management, Risk Analysis, Security Awareness, Cyber Security Strategy, Risk Management, Threat Management, Risk Mitigation, Computer Security Awareness Training, Security Controls, Human Factors (Security), Asset Protection, Cyber Risk, Cybersecurity, Mergers & Acquisitions, Due Diligence

    ★ 4.8 (51) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of California, Irvine

    بدء المشاريع والتخطيط لها

    Skills you'll gain: Stakeholder Management, Stakeholder Analysis, Conflict Management, Planning, Project Planning, Project Management, Stakeholder Engagement, Organizational Structure, Stakeholder Communications, Project Scoping, Leadership and Management, Project Documentation, Influencing

    ★ 4.8 (58) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Board Infinity

    Learn SAP ABAP Fundamentals and Core Programming Concepts

    Skills you'll gain: SAP S/4HANA, ABAP RESTful Programming Model (RAP), Business Logic, SAP Applications, Business Reporting, Code Reusability, Debugging, Report Writing, Programming Principles, Object Oriented Programming (OOP), User Interface (UI), Program Development, UI Components, Test Tools, Data Entry, Eclipse (Software), Maintainability, Data Import/Export, Development Environment, Data Structures

    ★ 3.8 (28) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    Illinois Tech

    Leadership & Organization Design

    Skills you'll gain: Organizational Leadership, Leadership and Management, People Management, Intercultural Competence, Culture Transformation, Team Leadership, Organizational Change, Decision Making, Cultural Diversity, Conflict Management, Business Leadership, Team Management, Leadership Development, Leadership, Virtual Teams, Organizational Development, Strategic Decision-Making, Organizational Structure, Diversity and Inclusion, Business Communication

    ★ 4.8 (36) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer experience strategy (CX), Customer Retention, Customer Relationship Building, Customer Engagement, Customer Relationship Management, Customer Support, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Acquisition Management, Sales Process, Relationship Management, Customer Analysis, Customer Insights, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy

    ★ 4.7 (56) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    HubSpot: Working with a ticketing system

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support

    ★ 4.3 (38) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    Universidad de Palermo

    Management de Eventos

    Skills you'll gain: Event Management, Events and Conferences, Event Planning, Advertising, Hospitality, Resource Allocation, Communication Planning, Stakeholder Management, Dashboard, Stakeholder Engagement, Communication Strategies, Organizational Skills, Coordinating, Stakeholder Communications, Target Audience, Plan Execution, Program Evaluation, Budgeting

    ★ 4.1 (47) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Cisco Learning and Certifications

    Network Fundamentals

    Skills you'll gain: OSI Models, Network Security, Network Protocols, Network Performance Management, Network Architecture, Network Monitoring, Role-Based Access Control (RBAC), Network Troubleshooting, Network Administration, Computer Networking, TCP/IP, Network Planning And Design, Cybersecurity, Routing Protocols, Firewall, Network Routing, Network Analysis, IT Infrastructure, Cloud Computing, Automation

    ★ 4.8 (31) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    IIMA - IIM Ahmedabad

    Transforming Life and Organizations in the Digital Age

    Skills you'll gain: Digital Transformation, Innovation, Business Transformation, Organizational Strategy, Artificial Intelligence, Organizational Development, digital literacy, AI literacy, Behavioral Economics, Computational Thinking, Decision Making, Empathy & Emotional Intelligence

    ★ 4.9 (42) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…468469470…834

In summary, here are 10 of our most popular brand management courses

  • Assessing Cultural Climate: Rice University
  • GenAI for Fraud Detection and Compliance: Coursera
  • Deploy AI Apps with Cloudflare: Scrimba
  • Personnel & Third-Party Security: University of California, Irvine
  • بدء المشاريع والتخطيط لها: University of California, Irvine
  • Learn SAP ABAP Fundamentals and Core Programming Concepts: Board Infinity
  • Leadership & Organization Design: Illinois Tech
  • Customer Success: Conociendo al cliente: Universidades Anáhuac
  • HubSpot: Working with a ticketing system: Coursera
  • Management de Eventos: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok