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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Packt

    Modern Graph Theory Algorithms with Python

    Skills you'll gain: Graph Theory, Network Analysis, Network Model, Social Network Analysis, Graphing, NoSQL, Data Science, Query Languages, Visualization (Computer Graphics), Applied Machine Learning, Data Transformation, Big Data, Machine Learning Methods, Python Programming, Spatial Data Analysis, Deep Learning, Machine Learning, Machine Learning Algorithms

    Intermediate · Course · 3 - 6 Months

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    EDUCBA

    Excel Sales Dashboard and Pivot Table

    Skills you'll gain: Dashboard, Statistical Analysis, Microsoft Excel, Business Analytics, Financial Analysis, Spreadsheet Software, Statistical Modeling, Predictive Modeling, Trend Analysis, Excel Macros, Sales, Performance Analysis, Simulation and Simulation Software, Presentations, Automation, Performance Metric

    Mixed · Course · 1 - 3 Months

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    Automatic Data Processing, Inc. (ADP)

    HR Fundamentals: The Building Blocks of HCM

    Skills you'll gain: Human Capital, Human Resources, Human Resource Strategy, Human Resource Management, Human Resources Management and Planning, Workforce Management, Workforce Planning, Talent Management, Employee Retention, Full Cycle Recruitment, People Analytics, Benefits Administration, Employee Engagement, Payroll, Employee Onboarding, Payroll Administration, Benefits Enrollment Processes, Data-Driven Decision-Making, Professional Development, Data Analysis

    Beginner · Course · 1 - 3 Months

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    Coursera

    Automate Cloud Costs & Governance

    Skills you'll gain: Cloud Management, Compliance Management, IT Automation, Infrastructure as Code (IaC), Governance Risk Management and Compliance, Terraform, Cloud Security, Cloud Engineering, Cost Control, Amazon Web Services, Governance, Data Governance, Compliance Auditing, Security Controls, Cost Management, Scripting, Advanced Analytics, Data-Driven Decision-Making, Analysis

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Create Chatbots & NLP Apps

    Skills you'll gain: Retrieval-Augmented Generation, LLM Application, Natural Language Processing, Text Mining, Data-Driven Decision-Making, Usability Testing, Embeddings, Usability, Unstructured Data, Model Evaluation

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Match Voice to Brand

    Skills you'll gain: Email Marketing, Brand Strategy, Storytelling, Branding, Microsoft Outlook, Gmail, Marketing Communications

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Sending and Scheduling Dashboards in Looker

    Skills you'll gain: Looker (Software), Dashboard, Dashboard Creation, Data Presentation, Data Visualization, Interactive Data Visualization, Google Cloud Platform, Data Sharing, Data Analysis, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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    Coursera

    Optimize Supply & Pricing

    Skills you'll gain: Operations Research, Revenue Management, Demand Planning, Process Optimization, Process Improvement and Optimization, Simulation and Simulation Software, Logistics, Model Optimization, Microsoft Excel, Logistics Management, Business Analytics, Transportation, Supply Chain, and Logistics, Forecasting, Supply Chain, Risk Analysis, Regulatory Compliance, Cost Reduction

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, AI literacy, Labor Compliance, Data Ethics, Analysis

    Intermediate · Course · 1 - 4 Weeks

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    Alex Genadinik

    2026 - Launch Your Own Cryptocurrency Solana Token

    Skills you'll gain: Market Liquidity, Marketing Strategies, Marketing Planning, Marketing, Promotional Strategies, Token Optimization, Blockchain, Promotions and Campaigns, Social Media Strategy, Product Promotion, Digital Assets, Social Media, Content Creation, Scalability, Command-Line Interface

    Mixed · Course · 1 - 3 Months

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    LearnKartS

    Project Management Tracker in Excel with Automation

    Skills you'll gain: Work Breakdown Structure, Project Closure, Project Scoping, Project Management, Scope Management, Cost Management, Dashboard, Microsoft Excel, Project Schedules, Project Planning, Excel Formulas, Resource Allocation, Risk Management, Time Management, Business Reporting, Resource Planning, Automation, Data Visualization, Data Analysis, Data Validation

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Examining BigQuery Billing Data in Google Sheets

    Skills you'll gain: Google Sheets, Data Sharing, Google Cloud Platform, Spreadsheet Software, Big Data, Data Import/Export, Data Analysis, Data Analysis Software, Real Time Data, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

  • Google AI Certificate
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