• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Strategic SEO Mastery: Tools, Strategy & Case Studies

    Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Strategic Marketing, Marketing Strategy and Techniques, Strategic Planning, Digital Marketing, Target Audience, Marketing Effectiveness, Content Optimization, Competitive Analysis, Market Opportunities, Business Strategy, Customer Insights, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    B2B Sales Foundations: Pipeline, Process & Communication

    Skills you'll gain: Overcoming Objections, B2B Sales, Business Development, Storytelling, Closing (Sales), Sales Pipelines, Return On Investment, Sales Presentation, Specialized Sales, Active Listening, Sales Presentations, Rapport Building, Sales Strategy, Sales Process, Sales, Case Studies, Sales Management, Communication, Selling Techniques, Consultative Selling

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Voice, Accent & Pronunciation Skills

    Skills you'll gain: Public Speaking, Verbal Communication Skills, English Language, Communication, Language Competency, Language Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Starting a Business

    Skills you'll gain: Competitive Analysis, Business Modeling, User Feedback, Entrepreneurship, Closing (Sales), Customer Acquisition Management, Business Planning, Customer Analysis, Selling Techniques, Market Analysis, Lean Methodologies, Business Strategy, Business Development, Go To Market Strategy, Professional Networking, Ideation, Team Building, Intellectual Property, Financial Planning, Communication

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Houston

    Value-Based Care: Capstone Project

    Skills you'll gain: Value-Based Care, Constructive Feedback, Active Listening, Portfolio Management, Team Oriented, Peer Review, Project Portfolio Management, Health Care, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Negotiation Skills

    Skills you'll gain: Negotiation, Communication, Communication Strategies, Conflict Management, Discussion Facilitation, Proposal Development, Ability To Meet Deadlines, Problem Solving, Planning, Cognitive flexibility

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    X

    Xi'an Jiaotong University

    《论语》的智慧

    Skills you'll gain: Education and Training, Trustworthiness, Governance, Pedagogy, Ethical Standards And Conduct, Teaching, Personal Integrity, Professionalism, Personal Development, Leadership, Honesty, Human Learning, Instructing, Learning Theory, Culture, Liberal Arts, Intercultural Competence, Social Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    45 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Project Management in Healthcare

    Skills you'll gain: Team Motivation, Team Management, Clinical Leadership, Patient Communication, Team Performance Management, Team Leadership, Constructive Feedback, Team Building, Emotional Intelligence, Conflict Management, Healthcare Project Management, Empathy & Emotional Intelligence, Decision Making, Communication Strategies, Project Management, Leadership and Management, Self-Awareness, Leadership, Communication, Health Care

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Cómo crear presentaciones usando Canva

    Skills you'll gain: Canva (Software), Multimedia, Content Creation, Public Speaking, Graphic Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Sistemas e Tecnologias Digitais nas Organizações

    Skills you'll gain: Digital Transformation, Social Media, E-Commerce, Social Media Management, Organizational Development, Business Modeling, Management Information Systems, Technology Strategies, Business Technologies, Business Communication, Systems Integration, Emerging Technologies, System Implementation, Information Systems, Enterprise Resource Planning, Internet Of Things

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    IPO Process and Market Valuation Strategies

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Business Valuation, Investment Banking, Profit and Loss (P&L) Management, Balance Sheet, Private Equity, Capital Markets, Fundraising, Equities, Underwriting, Financial Modeling, Financial Market, Market Liquidity, Lending and Underwriting, Investments, Securities (Finance), Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Boost Your Brand's SEO Visibility

    Skills you'll gain: Search Engine Marketing, Content Optimization, Marketing, Google Ads, Digital Marketing Tools, Web Analytics, Performance Metric, Key Performance Indicators (KPIs), Competitive Intelligence

    Beginner · Course · 1 - 4 Weeks

1…457458459…585

In summary, here are 10 of our most popular social media marketing courses

  • Strategic SEO Mastery: Tools, Strategy & Case Studies: EDUCBA
  • B2B Sales Foundations: Pipeline, Process & Communication: Coursera
  • Master Voice, Accent & Pronunciation Skills: EDUCBA
  • Starting a Business: Madecraft
  • Value-Based Care: Capstone Project: University of Houston
  • Negotiation Skills: Packt
  • 《论语》的智慧: Xi'an Jiaotong University
  • Project Management in Healthcare: Creo Incubator
  • Cómo crear presentaciones usando Canva: Coursera
  • Sistemas e Tecnologias Digitais nas Organizações: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok