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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


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    Skillshare

    Freelance Editor Marketing: Attract Your Ideal Clients

    Skills you'll gain: Social Media, Social Media Marketing, Instagram, Video Editing, Professional Development, Customer Engagement, Branding, Marketing Collateral, Portfolio Management, Creativity

    Mixed · Course · 1 - 4 Weeks

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    Universidades Anáhuac

    Ciencia de Datos Aplicada al Marketing

    Skills you'll gain: Regression Analysis, Marketing Analytics, Statistical Software, Data Mining, Data-Driven Decision-Making, Business Intelligence, Statistical Methods, Business Analytics, Correlation Analysis, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Marketing, Market Research, Consumer Behaviour, Microsoft Excel

    Beginner · Course · 1 - 3 Months

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    Nestlé

    Nestlé's Introduction to Marketing - with Abigail Laursen

    Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 3 Months

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    LearnQuest

    Defending Against AI-Driven Phishing and Social Engineering

    Skills you'll gain: Penetration Testing, Cybersecurity, Anomaly Detection, Cyber Threat Intelligence, Threat Detection, AI Security, Security Awareness, Network Analysis, Generative AI, Prompt Engineering, Email Security, Machine Learning

    Beginner · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    AI Agents 101: Tools for Marketing & Business

    Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

    Beginner · Course · 1 - 3 Months

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    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Consumer Behaviour, B2B Sales, Business Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
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    68 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    How to Conduct a Social Impact Assessment with SROI

    Skills you'll gain: Social Impact, Return On Investment, Sustainability Reporting, Needs Assessment, Program Evaluation, Project Scoping, Project Performance, Strategic Communication, Stakeholder Engagement, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
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    17 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Board Infinity

    Google Analytics Hacks: Boost Your Marketing Performance

    Skills you'll gain: Customer Analysis, Campaign Management, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

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    Microsoft

    Upgrade Your Marketing Strategy with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Operations, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Performance Reporting, Marketing Channel, Generative AI, Customer Analysis, Artificial Intelligence, Customer experience improvement, Customer Retention

    4.7
    Rating, 4.7 out of 5 stars
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    19 reviews

    Beginner · Course · 1 - 4 Weeks

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    IE Business School

    The "Who" of the Marketing Strategy:Segmentation & Targeting

    Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

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    Meta

    Prepare for the Meta Marketing Science Certification Exam

    Skills you'll gain: Marketing Analytics, Analytics, Marketing, Data Analysis, Resource Utilization, Marketing Effectiveness, Registration, Statistical Methods, Digital Marketing, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    10 reviews

    Intermediate · Course · 1 - 4 Weeks

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    University of North Texas

    Foundations of Marketing Practice for Non-Majors

    Skills you'll gain: Consumer Behaviour, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Business Marketing, Business, Target Market, Competitive Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    17 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Freelance Editor Marketing: Attract Your Ideal Clients: Skillshare
  • Ciencia de Datos Aplicada al Marketing: Universidades Anáhuac
  • Nestlé's Introduction to Marketing - with Abigail Laursen: Nestlé
  • Defending Against AI-Driven Phishing and Social Engineering: LearnQuest
  • AI Agents 101: Tools for Marketing & Business: SkillsBooster Academy
  • Marketing Channel Strategy & B2B2C Routes to Market: Emory University
  • How to Conduct a Social Impact Assessment with SROI: Coursera
  • Google Analytics Hacks: Boost Your Marketing Performance: Board Infinity
  • Upgrade Your Marketing Strategy with Microsoft Copilot: Microsoft
  • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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