• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Mastering Sales Negotiations and Closure

    Skills you'll gain: Sales Presentation, Regional Sales, Selling Techniques, Presentations, Sales Process, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Language Interpretation, Translation, and Studies, Sales Pipelines, Collaborative Software, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration, Customer Engagement, AI literacy

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    투자 기술의 혁신: AI

    Skills you'll gain: FinTech, Investments, Wealth Management, Financial Trading, Investment Management, Asset Management, Big Data, Artificial Intelligence, Financial Services, Analytics, Artificial Neural Networks, Financial Data, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Créer des diagrammes de Buyer Persona avec Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Strategic Thinking, Market Analysis, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Comment créer un compte Instagram professionnel

    Skills you'll gain: Instagram, Social Media Management, Social Media, Facebook, Social Media Marketing, Account Management, Marketing, Branding, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Comment importer vos contacts sur MailChimp

    Skills you'll gain: Data Import/Export, Email Marketing, Campaign Management, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    cPanel Web Hosting Management Mastery

    Skills you'll gain: Email Security, File Management, Control Panels, Web Analytics and SEO, MySQL, Apache, User Provisioning, Cloud Hosting, Public Key Infrastructure, User Accounts, Security Controls, Data Security, Key Management, Encryption, Database Management, Web Servers, Email Automation, Systems Administration, System Configuration, Content Management

    5
    Rating, 5 out of 5 stars
    ·
    17 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Effective Employee Retention Strategies to Combat Attrition

    Skills you'll gain: Employee Retention, Workplace inclusivity, Employee Coaching, Employee Engagement, Organizational Leadership, Management Training And Development, Talent Management, Human Resource Strategy, Workforce Development, Staff Management, Team Motivation, Leadership Development, Employee Onboarding, Drive Engagement, Diversity and Inclusion, People Analytics, Mentorship, Knowledge Transfer, Program Implementation, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Exam Prep: Google Cloud Certified Associate Cloud Engineer

    Skills you'll gain: Kubernetes, Google Cloud Platform, Serverless Computing, Google App Engine, Cost Management, Cloud Infrastructure, Cloud Deployment, Cloud Computing Architecture, Cloud Services, Cloud Computing, Infrastructure As A Service (IaaS), Cloud Platforms, Hybrid Cloud Computing, Cloud Management, Data Processing, Data Store, System Monitoring, Application Performance Management, Big Data, Virtual Private Networks (VPN)

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Connectez vos outils à Slack

    Skills you'll gain: Slack (Software), Collaborative Software, Productivity Software, Business Software, Systems Integration, Business Communication, Team Management, User Accounts, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Automate R scripts with GitHub Actions: Deploy a model

    Skills you'll gain: Model Deployment, Analytics, R Programming, Scripting, Google Sheets, Email Automation, Tidyverse (R Package), Predictive Modeling, Automation, Data Manipulation, Health Technology, GitHub, Gmail, Git (Version Control System), Command-Line Interface

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Exploring Dataset Metadata Between Projects with Data Catalog

    Skills you'll gain: Information Management, Data Management, Cloud Computing, Data Access, Metadata Management, Data Dictionary, Google Cloud Platform, Taxonomy, Enterprise Application Management, Personally Identifiable Information

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Data Catalog: Qwik Start

    Skills you'll gain: Metadata Management, Google Cloud Platform, Data Mining, Big Data, Exploratory Data Analysis, Data Management, Cloud API

    Beginner · Project · Less Than 2 Hours

1…440441442…533

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok