• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Design and Analyze Impactful Market Surveys

    Skills you'll gain: Survey Creation, Surveys, User Feedback, Data Literacy, Data Storytelling, Statistical Reporting, Quantitative Research, Data Analysis, Data Presentation, Market Research, Statistical Analysis, Analytics, Storytelling, Statistical Hypothesis Testing, Research Reports, User Centered Design, Correlation Analysis, Business Research, Data-Driven Decision-Making, Statistical Methods

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Google Workspace: Advanced Administration & Security

    Skills you'll gain: Gmail, Authorization (Computing), Google Workspace, Email Security, Data Governance, Cloud Management, Cloud Security, OAuth, Identity and Access Management, Document Management, Role-Based Access Control (RBAC), Data Management, Authentications, File Management, User Provisioning, Data Security, Data Sharing, Security Assertion Markup Language (SAML), Single Sign-On (SSO), Email Marketing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    UX Web Design: Build User-Centric Websites

    Skills you'll gain: User Research, UI/UX Research, User Experience, User Experience Design, Design Research, Logo Design, User Interface and User Experience (UI/UX) Design, User Centered Design, Persona (User Experience), Wireframing, UI/UX Strategy, Prototyping, Persona Development, Graphic and Visual Design, Application Design

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    A

    AI CERTs

    AI For Healthcare Leaders

    Skills you'll gain: AI Enablement, Governance, AI Product Strategy, Healthcare Project Management, Strategic Leadership, Operational Excellence, Operational Efficiency, Business Leadership, Health Administration, Workforce Planning, Artificial Intelligence and Machine Learning (AI/ML), Operational Analysis, AI Integrations, Service Management, Workforce Management, Service Improvement, Generative AI, Case Studies, Medical Billing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Transform Data: Cleanse, Encode, Validate

    Skills you'll gain: Data Cleansing, Data Transformation, Data Preprocessing, Data Quality, Feature Engineering, Data Validation, Pandas (Python Package), Data Integrity, Predictive Modeling, Exploratory Data Analysis, Quality Assurance, Descriptive Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Procurement Workflow and Invoice Approval

    Skills you'll gain: Accounts Payable, Purchasing, Procurement, Reconciliation, Billing & Invoicing, Invoicing, Billing, Workflow Management, Accounts Payable and Receivable, Order Management, Auditing, Audit Working Papers, Variance Analysis, Internal Controls, Analysis, Complex Problem Solving, Communication, Internal Communications, Business Correspondence

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Engineering Probability and Statistics Part 1

    Skills you'll gain: Probability & Statistics, Statistics, Probability Distribution, Probability, Statistical Modeling, Data Analysis, Bayesian Statistics, Statistical Analysis, Exploratory Data Analysis, Combinatorics, Descriptive Statistics, Statistical Inference, Correlation Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    How To Make A Movie Pitch Deck To Finance Your Film Idea

    Skills you'll gain: Proposal Writing, Proposal Development, Target Audience, Presentations, Target Market, Storytelling, Visual Storytelling, Writing, Sales Presentations, Promotional Strategies, Marketing, Concision, Program Standards, Marketing Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Probability and Statistics for Decision Making

    Skills you'll gain: Probability & Statistics, Statistics, Data-Driven Decision-Making, Probability, Probability Distribution, Estimation, Business Analytics, Data Analysis, Statistical Methods, Analytics, Statistical Modeling, Statistical Analysis, Descriptive Statistics, Correlation Analysis, Variance Analysis

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    Microsoft Power BI - The Complete Masterclass - 2026 EDITION

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Pivot Tables And Charts, Data Manipulation, Interactive Data Visualization, Data Visualization Software, Data Visualization, Data Integration, Dashboard, Role-Based Access Control (RBAC), Data Import/Export, Relational Databases, Security Controls

    Intermediate · Course · 3 - 6 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Relational Databases

    Skills you'll gain: Relational Databases, Databases, Database Theory, Database Design, Database Management, Database Development, SQL, Database Architecture and Administration, Database Management Systems, Query Languages, Data Modeling, Transaction Processing, Data Management, Data Storage, System Design and Implementation, Information Technology, Data Analysis, Information Architecture, Problem Solving, Logical Reasoning

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Validate and Summarize Data Effectively with Excel

    Skills you'll gain: Pivot Tables And Charts, Trend Analysis, Financial Data, Microsoft Excel, Data Quality, Data Validation, Spreadsheet Software, Excel Formulas, Strategic Decision-Making, Data Synthesis, Financial Analysis, Analysis, Data Analysis, Data-Driven Decision-Making, Statistical Reporting, Data Analysis Software, Descriptive Statistics, Business Reporting, Data Integrity

    Intermediate · Course · 1 - 4 Weeks

1…438439440…533

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok