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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Pearson

    Data Science Fundamentals Part 2: Unit 1

    Skills you'll gain: Exploratory Data Analysis, Matplotlib, Box Plots, Data Analysis, Data Visualization, Descriptive Statistics, Scatter Plots, Data Visualization Software, Histogram, Seaborn, Statistical Analysis, Correlation Analysis, Statistical Methods

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Hands-On Python Challenge: TrendWave Media

    Skills you'll gain: Data Presentation, Data Storytelling, Technical Documentation, Data Science, Version Control, Data Analysis, Data Processing, Data Cleansing, Analytical Skills, Project Planning, Business Analysis, Data Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    Coursera

    Analyze Agent Performance: Build and Test

    Skills you'll gain: Statistical Hypothesis Testing, AI Workflows, LangChain, Generative AI Agents, CrewAI, Statistical Methods, Statistical Analysis, Data Transformation, Agentic systems, Statistical Inference, Business Intelligence, Performance Testing, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Performance Metric, Descriptive Analytics, Business Metrics, Data Analysis, Correlation Analysis, Event Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    EDUCBA

    Hadoop Projects: Analyze Big Data with Hive & Pig

    Skills you'll gain: Apache Hadoop, Apache Hive, Big Data, Data Warehousing, Data Integration, Data Processing, Enterprise Application Management, Performance Tuning, Data Manipulation, Data Analysis, Distributed Computing, Data Import/Export, SQL, Data Transformation

    Mixed · Course · 1 - 3 Months

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    Google Cloud

    Data Publishing on BigQuery using Authorized Views for Data Sharing Partners

    Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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    Packt

    Kibana 8.x – A Quick Start Guide to Data Analysis

    Skills you'll gain: Kibana, Dashboard, Interactive Data Visualization, Data Visualization, Data Visualization Software, Grafana, Graphing, Data Analysis, Splunk, Real Time Data, Anomaly Detection, Applied Machine Learning, Time Series Analysis and Forecasting, Query Languages, SQL, Role-Based Access Control (RBAC), Qualitative Research

    Beginner · Course · 1 - 3 Months

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    Google Cloud

    Google Cloud 資料分析簡介

    Skills you'll gain: Looker (Software), Dashboard, Data Analysis, Data Presentation, Data Storytelling, Analytics, SQL, Data Preprocessing, Google Cloud Platform, Big Data, Data Visualization Software, Data Warehousing

    Beginner · Course · 1 - 3 Months

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    Google Cloud

    Work with Gemini Models in BigQuery - Español

    Skills you'll gain: Google Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Jupyter, Google Cloud Platform, SQL, Customer Relationship Management

    Intermediate · Course · 1 - 4 Weeks

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    LearnQuest

    Drive Engagement & Close Complex Deals

    Skills you'll gain: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Pearson

    Data Science Fundamentals, Part 2

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Matplotlib, A/B Testing, Box Plots, Sampling (Statistics), Data Analysis, Regression Analysis, Statistical Inference, Data Visualization, Descriptive Statistics, Scikit Learn (Machine Learning Library), Data Science, Probability & Statistics, Estimation, Statistical Analysis, NumPy, Machine Learning, Python Programming

    Beginner · Specialization · 1 - 4 Weeks

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    Google Cloud

    Gemini for Data Scientists and Analysts-Português Brasileiro

    Skills you'll gain: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    EDUCBA

    Hadoop Projects: Apply MapReduce, Pig & Hive

    Skills you'll gain: Apache Hadoop, Apache Hive, Big Data, Data Analysis, Data Processing, Query Languages, Unstructured Data, Data Transformation, Data Cleansing, Scripting

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Science Fundamentals Part 2: Unit 1: Pearson
  • Hands-On Python Challenge: TrendWave Media: Coursera
  • Analyze Agent Performance: Build and Test: Coursera
  • Hadoop Projects: Analyze Big Data with Hive & Pig: EDUCBA
  • Data Publishing on BigQuery using Authorized Views for Data Sharing Partners: Google Cloud
  • Kibana 8.x – A Quick Start Guide to Data Analysis: Packt
  • Google Cloud 資料分析簡介: Google Cloud
  • Work with Gemini Models in BigQuery - Español: Google Cloud
  • Drive Engagement & Close Complex Deals: LearnQuest
  • Data Science Fundamentals, Part 2: Pearson

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