• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Insurance Underwriting & Risk-Based Pricing

    Skills you'll gain: Underwriting, Insurance, Insurance Policies, Lending and Underwriting, Actuarial Science, Risk Analysis, Risk Modeling, Financial Industry Regulatory Authorities, Financial Services, Risk Management, Financial Regulation, Estimation, Regulatory Compliance, Data-Driven Decision-Making, Analytics, Cost Estimation, Finance, Forecasting, Decision Making, Business

    5
    Rating, 5 out of 5 stars
    ·
    22 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    Whizlabs

    Exam Prep: Google Cloud Certified Cloud Digital Leader

    Skills you'll gain: Cloud Computing Architecture, Cloud Deployment, Google App Engine, Application Deployment, Data Storage, Analytics, Cloud Services, Cloud Platforms, Security Controls, Network Planning And Design, Virtual Networking, Cloud Infrastructure, Network Architecture, Artificial Intelligence, Data Persistence

    Beginner · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    الاقتصاد الجزئي: قوة الأسواق | Microeconomics

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Market Analysis, Public Policies, Consumer Behaviour, Demand Planning, Cost Benefit Analysis, Policy Analysis, Research, and Development, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Sales Challenger Mastery: Engaging the Modern Buyer

    Skills you'll gain: Consultative Approaches, Sales Development, Selling Techniques, Sales Strategy, Customer Analysis, Needs Assessment, Regional Sales, Driving engagement, Rapport Building, Persuasive Communication, Prioritization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Erstelle eine interaktive Mindmap in Canva

    Skills you'll gain: Canva (Software), Diagram Design, Graphic Design, Graphic and Visual Design, Graphic and Visual Design Software, Multimedia, Collaborative Software, Graphical Tools, Graphics Software, Data Sharing, Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Leeds

    Introduction to Technology-Assisted Decision-Making

    Skills you'll gain: Resource Allocation, Production Planning, Graph Theory, Data-Driven Decision-Making, Production Schedule, Decision Making, Mathematical Modeling, Network Planning And Design, Mathematical Software, Model Optimization, Computational Logic, Algorithms, Cryptography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Validate New Ideas for Startups

    Skills you'll gain: Value Propositions, Entrepreneurship, Market Research, User Research, Customer Insights, Customer Analysis, Competitive Analysis, Market Analysis, Ideation, Data-Driven Decision-Making, New Business Development, Sales Presentations, Stakeholder Engagement, Fundraising and Crowdsourcing, Entrepreneurial Finance, Presentations, Innovation, Business Modeling, Professional Networking, Strategic Partnership

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Innovating with Data and Google Cloud בעברית

    Skills you'll gain: Digital Transformation, Applied Machine Learning, Google Cloud Platform, Data Literacy, Big Data, Cloud Storage, Cloud Services, Looker (Software), Cloud Computing, Cloud Solutions, Customer Insights, Machine Learning, Analytics, Data Management, Data Lakes, Data Storage, Unstructured Data, Data Quality, Data Processing, Business Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Modern Web Development: Advanced HTML & CSS

    Skills you'll gain: Web Components, Cascading Style Sheets (CSS), HTML and CSS, Angular, Hypertext Markup Language (HTML), Responsive Web Design, Frontend Performance, Front-End Web Development, Bootstrap (Front-End Framework), Web Content Accessibility Guidelines, Web Design, Web Design and Development, React.js, UI Components, Frontend Integration, Web Analytics and SEO, JavaScript Frameworks, Web Development, Semantic Web, Web Applications

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Crea Presentaciones Informativas con Powerpoint

    Skills you'll gain: Microsoft PowerPoint, Presentations, Multimedia, Photo Editing, Productivity Software, Editing, Social Media, Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    B

    Ball State University

    Statistical Methods for Data Science

    Skills you'll gain: Statistical Methods, Probability & Statistics, Probability, Statistical Modeling, Statistical Programming, Statistical Analysis, Probability Distribution, Statistical Inference, Bayesian Statistics, Data Science, Sampling (Statistics), Statistical Hypothesis Testing, R Programming, Dimensionality Reduction, R (Software), Simulations, Statistical Visualization

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Align Brand Goals

    Skills you'll gain: Brand Marketing, Brand Strategy, Marketing Effectiveness, Branding, Marketing Planning, Strategic Marketing, Brand Management, Marketing Strategies, Business Priorities, Campaign Management, Market Share, Marketing Analytics, Strategic Planning, Key Performance Indicators (KPIs), Case Studies, Stakeholder Communications

    Intermediate · Course · 1 - 4 Weeks

1…423424425…533

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok