• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de Negociação com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Negotiation, Active Listening, Goal Setting, Communication, Rapport Building, Influencing, Expectation Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    54 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    New Tech Ventures

    Skills you'll gain: Design Thinking, Global Marketing, Entrepreneurship, Business Modeling, Innovation, Team Building, Storytelling, Market Research, Team Management, Oral Expression, Entrepreneurial Finance, New Product Development, Business Strategies, Project Design, Team Leadership, Fundraising and Crowdsourcing, Financial Planning, Customer Engagement, Business Ethics, Competitive Analysis

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    AI Tools, Data, and Experience Design

    Skills you'll gain: User Research, User Experience, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Experience Design, Experience Design, Persona (User Experience), User Centered Design, Design Research, User Interface (UI), Design, Prototyping, Artificial Intelligence, User Interface (UI) Design, Design Thinking, Prompt Patterns, Wireframing, Responsible AI, Presentations, Professional Development

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Fundamentos de Administración Estratégica

    Skills you'll gain: Organizational Strategy, Business Strategy, Strategic Decision-Making, Business Planning, Plan Execution, Performance Measurement, Business Management, Competitive Analysis, Leadership, Market Opportunities, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Gestión musical en América Latina

    Skills you'll gain: Music, World Music, Production Management, Production Planning, Team Management, Digital Publishing, Social Media Management, Content Management, Promotional Strategies, Cultural Diversity, Target Audience

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    Ludwig-Maximilians-Universität München (LMU)

    Estratégia competitiva

    Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Market Dynamics, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Copilot for Beginners: Create a Sales Pitch Presentation

    Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Selling Techniques, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Price Negotiation, Storytelling, Business Modeling, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Sales Enablement, Innovation, and Growth Hacking

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales Process, Customer Relationship Management (CRM) Software, Sales Prospecting, Global Marketing, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Digital Media Strategy, AI Personalization, Content Creation, Video Production

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    Learning from the experiences of caregivers with chronic conditions

    Skills you'll gain: Caregiving, Critical Thinking, Complex Problem Solving, Case Studies, Patient-centered Care, Compassion, Chronic Diseases, Empathy, Organizational Skills, Emotional Intelligence, Stress Management, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    YouTube Video Editing in FCPX - From beginner to Pro

    Skills you'll gain: Video Editing, Photo/Video Production and Technology, Post-Production, Motion Graphics, Video Production, File Management, Storytelling, Content Creation, Apple software proficiency, Timelines

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    The Ideation Process

    Skills you'll gain: Process Mapping, Sprint Planning, AI Enablement, Business Analysis, User Research, Problem Solving, Market Analysis, Prioritization

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Journey Mapping

    Skills you'll gain: Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Real Time Data, Design Thinking, Artificial Intelligence, Analysis, Design

    Intermediate · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…417418419…492

In summary, here are 10 of our most popular social media marketing courses

  • Fundamentos de Negociação com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • New Tech Ventures: Illinois Tech
  • AI Tools, Data, and Experience Design: AI CERTs
  • Fundamentos de Administración Estratégica: Universidades Anáhuac
  • Gestión musical en América Latina: Universidad Nacional Autónoma de México
  • Estratégia competitiva : Ludwig-Maximilians-Universität München (LMU)
  • Copilot for Beginners: Create a Sales Pitch Presentation : Coursera
  • Sales Enablement, Innovation, and Growth Hacking: LearnQuest
  • Learning from the experiences of caregivers with chronic conditions: Universidad Nacional de Colombia
  • YouTube Video Editing in FCPX - From beginner to Pro: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok