Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Vector Databases, Web Design and Development, AI Personalization, Web Development, Web Applications, HTML and CSS, Natural Language Processing, Data Store, Embeddings, Javascript, Database Management, LLM Application, Persona (User Experience), Real Time Data, Generative AI Agents
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Visual Storytelling, Content Creation, Social Media Marketing, Social Media, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Storytelling, Design Software
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Supply Chain Management, Supply Chain Planning, Business Transformation, Business Strategy, Value Propositions, Applied Machine Learning, Cloud-Based Integration, Cloud Computing, Cloud Applications, Business Modeling, Big Data, Automation, Internet Of Things, Systems Integration, Machine Learning, Predictive Analytics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Meta Ads Manager, Facebook, Social Media Management, Social Media Marketing, Social Media, Marketing Budgets, Social Media Strategy, Social Media Campaigns, Advertising, Advertising Campaigns, Online Advertising, Paid media, Budget Management, Web Presence, Customer Engagement
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Scheduling, Hootsuite, Social Media Management, Social Media Content, TikTok, Scheduling, Social Media, Social Media Marketing, Billing, Systems Integration, Business Software, Marketing, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Query Languages, Google Cloud Platform, Cloud-Based Integration, NoSQL, Cloud Storage, Data Import/Export, Data Access, Cloud Computing, Data Analysis
Beginner · Project · Less Than 2 Hours

John Wiley & Sons
Skills you'll gain: Target Audience, Target Market, Agile Product Development, User Interface and User Experience (UI/UX) Design, UI/UX Strategy, Product Improvement, Product Development, Customer Analysis, User Experience, Business Metrics, Lean Methodologies, Persona Development, Product Management, Agile Methodology, New Product Development, Performance Measurement, Web Analytics, Product Marketing, User Feedback, Business Operations
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Video Editing, Video Production, Videography, Photo/Video Production and Technology, Cinematography, Storytelling, Visual Storytelling
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Order Fulfillment, Customer Analysis, Business Analytics, Data-Driven Decision-Making, Data Literacy, Business Intelligence, Business Intelligence Software, Order Processing, Customer Insights, Google Cloud Platform, Order Management, Dashboard, Business Analysis, Data Analysis, Sales Management, Sales, Enterprise Resource Planning
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Statistical Visualization, Ggplot2, Plot (Graphics), R (Software), R Programming, Scatter Plots, Data Collection, Graphing, Data Analysis, Data Manipulation, Data Access, Data Import/Export, Regression Analysis, Data Structures, Development Environment, Software Installation
Intermediate · Course · 1 - 4 Weeks

Pearson
Skills you'll gain: Google Cloud Platform, Virtual Machines, Kubernetes, Cloud Platforms, Cloud Computing, Public Cloud, Serverless Computing, Cloud Services, Artificial Intelligence and Machine Learning (AI/ML), Cloud Management, Security Management, Containerization, Command-Line Interface, Cloud Security, Security Controls, Big Data, Analytics, Event-Driven Programming
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Training, Model Deployment, Exploratory Data Analysis, Model Evaluation, Cloud Deployment, Data Preprocessing, Data Analysis, Data Wrangling, Model Optimization, Amazon Redshift, Amazon Elastic Compute Cloud, Amazon CloudWatch, Application Deployment, AWS Kinesis, Data Pipelines, Extract, Transform, Load, Regression Analysis, Box Plots
Intermediate · Course · 1 - 4 Weeks