Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Northeastern University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation
Mixed · Course · 1 - 3 Months
Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Generative AI, Employee Retention, Analysis, Operational Efficiency
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Data Manipulation, R Programming, Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Validation
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Dataflow, Data Validation, Google Cloud Platform, Data Import/Export, Data Infrastructure, Database Development, Big Data, Cloud Storage
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Performance Tuning, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Applied Machine Learning, Deep Learning, Natural Language Processing, Text Mining
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Sales, General Sales Practices, Selling Techniques, Persuasive Communication, Oral Expression, Sales Process, Overcoming Objections, Trustworthiness, Closing (Sales), Professionalism, Non-Verbal Communication, Customer Relationship Building, Personal Development, Adaptability, Communication, Professional Development, Growth Mindedness, Personal Attributes, Rapport Building, Active Listening
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), SQL, Dashboard, Big Data, Data Analysis, Business Intelligence, Data Warehousing, Extract, Transform, Load, Data Transformation, Data Visualization Software, Data Pipelines, Data Cleansing, Data Processing, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Content Creation, Graphic Design, Graphic and Visual Design, Creative Design, Design, Visual Design, Sustainable Business, Social Justice, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering, Data Validation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Application Deployment, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), Continuous Deployment, System Monitoring, Real Time Data, Feature Engineering, Continuous Monitoring, Applied Machine Learning, Performance Tuning, Advanced Analytics, Artificial Intelligence, Machine Learning, Data Cleansing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Workflow Management, Artificial Intelligence, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Management Systems, Authentications, Authorization (Computing), Content Management, TypeScript, UI Components, Application Programming Interface (API), Web Analytics and SEO, Node.JS, Web Applications, Role-Based Access Control (RBAC), Web Development Tools, Software Installation, Data Modeling
Intermediate · Course · 1 - 4 Weeks