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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Markets: Strategy with SWOT

    Skills you'll gain: Competitive Analysis, Market Analysis, Competitive Intelligence, Market Research, Strategic Marketing, Go To Market Strategy, Case Studies, Market Intelligence, Strategic Thinking, Marketing, Market Opportunities, Marketing Strategy and Techniques, Business Strategy, Analysis, Product Marketing, Strategic Decision-Making, Data-Driven Decision-Making, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Comprendre l'Utilisateur Moyen de Facebook

    Skills you'll gain: Marketing Strategies, Facebook, Persona Development, Target Audience, Marketing, Target Market, Social Media Marketing, Social Media, Customer Analysis, Social Media Management, Driving engagement, E-Commerce, Business

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    The Simplest Guide™ to Clinical Data Analysis with SAS

    Skills you'll gain: Clinical Trials, Clinical Data Management, Clinical Research, Case Report Forms, Drug Development, SAS (Software), Statistical Reporting, Pharmaceuticals, Statistical Programming, Data Analysis, Statistical Analysis, Informed Consent, Data Transformation, Data Manipulation, Descriptive Statistics

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Visualization with OpenAI API: Generate code with GenAI

    Skills you'll gain: Prompt Engineering, OpenAI API, Generative AI, Data Visualization, Data Visualization Software, OpenAI, ChatGPT, Data Literacy, Plot (Graphics), Data Analysis, Python Programming, Data Manipulation, Natural Language Processing

    4.4
    Rating, 4.4 out of 5 stars
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    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introdução aos Negócios

    Skills you'll gain: Stakeholder Management, Corporate Sustainability, Stakeholder Engagement, Innovation, Business Strategy, Stakeholder Analysis, Business Management, Business Ethics, Design Thinking, Finance, People Management, Business Modeling, Corporate Finance, Social Impact, Diversity Programs, Entrepreneurship, Creativity, Diversity and Inclusion, Sustainable Business, Internet Of Things

    4.8
    Rating, 4.8 out of 5 stars
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    69 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
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    U

    Universidade de São Paulo

    Redes Ecológicas

    Skills you'll gain: Network Analysis, Social Network Analysis, Data Visualization, Scientific Visualization, Graphing, Graph Theory, Exploratory Data Analysis, Environmental Science, R (Software), Data Analysis, Descriptive Statistics, R Programming, Data Science

    5
    Rating, 5 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Copywriting with ChatGPT: Crafting High-Quality Blog Content

    Skills you'll gain: Prompt Engineering, ChatGPT, Blogs, Generative AI Agents, Content Creation, Copywriting, Editing, Customer Advocacy, Ideation, Brand Management, Interviewing Skills

    4.3
    Rating, 4.3 out of 5 stars
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    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Sector Investing

    Skills you'll gain: Investments, Portfolio Risk, Portfolio Management, Risk Management, Investment Management, Equities, General Finance, Securities Trading, Market Trend, Market Opportunities, Performance Analysis, Stock Rotation, Business Economics, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Product Management, Visión y Estrategia

    Skills you'll gain: Product Strategy, Product Marketing, Product Planning, Product Management, Marketing Communications, Business Modeling, Strategic Marketing, Promotional Strategies, Market Dynamics, Value Propositions, Marketing Channel, Strategic Planning, Brand Strategy, Consumer Behaviour, Competitive Analysis, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Scalable Agile for Teams & Leaders with Jira Align

    Skills you'll gain: Backlogs, Scaled Agile Framework, Stakeholder Engagement, Jira (Software), Agile Product Development, Stakeholder Management, Release Management, Stakeholder Communications, Real Time Data, Agile Project Management, Product Roadmaps, Program Management, Project Portfolio Management, Agile Methodology, Management Reporting, Business Priorities, Continuous Delivery, Prioritization, Configuration Management, CI/CD

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Social/Peer Perspective)

    Skills you'll gain: Care Coordination, Care Management, Value-Based Care, Patient-centered Care, Health Informatics, Case Management, Health Technology, Health Care, Patient Communication, Health Systems, Patient Education and Support, Health Information Management, Patient Advocacy, Community Health, Data Sharing, Decision Support Systems, Community and Social Work, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
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    30 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How Science Turns Data Into Knowledge

    Skills you'll gain: Data Literacy, Statistical Hypothesis Testing, Scientific Methods, Data Analysis, Statistical Reporting, Experimentation, Science and Research, Research Design, Analytical Skills, General Science and Research, Research, Peer Review, Probability & Statistics, Journalism, Statistical Inference, Statistical Methods, Media and Communications, Research Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
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