Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Logo Design, Promotional Materials, Marketing Design, Marketing Materials, Graphic Design, Design, Branding, Content Marketing, Brand Management, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Packt
Skills you'll gain: NumPy, Scientific Visualization, Data Visualization, Jupyter, Time Series Analysis and Forecasting, Graphing, Data Structures, Python Programming, Numerical Analysis, Data Manipulation, Mathematical Software, Data Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Looker (Software), Customer Retention, Web Analytics, Customer Analysis, Customer Insights, Marketing Analytics, Trend Analysis, Data Analysis, Product Management, Performance Metric, Analysis, Time Series Analysis and Forecasting, Strategic Marketing, Marketing Channel, Forecasting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Management, Cloud Computing, Data Lakes, Metadata Management, Google Cloud Platform, Big Data, Personally Identifiable Information
Beginner · Project · Less Than 2 Hours
Skills you'll gain: Prompt Engineering, Risk Modeling, Risk Analysis, Continuous Monitoring, Generative AI, Project Risk Management, Risk Management, Operational Risk, Data-Driven Decision-Making, Data Integration, Decision Support Systems, AI Security, Anomaly Detection, Automation
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Collaborative Software, Data Sharing, File Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media, Social Media Management, Account Management, Business Planning, Customer Engagement, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Model Deployment, Data Management, Data Pipelines, Statistical Modeling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Digital Design, Graphic and Visual Design, Graphic Design, Storytelling, Web Content, Creative Design, Data Sharing, Marketing, Advertising
Intermediate · Guided Project · Less Than 2 Hours

University of California San Diego
Skills you'll gain: Data Modeling, Data Infrastructure, Real Time Data, Data Management, Database Systems, Data Architecture, Big Data, Data Processing, Database Management Systems, Unstructured Data, Scalability
Mixed · Course · 1 - 3 Months

Skills you'll gain: Presentations, Prompt Engineering, Responsible AI, Verbal Communication Skills, Sampling (Statistics), Excel Formulas, Data Storytelling, Spreadsheet Software, Generative AI, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Copilot, Microsoft Excel, Data Cleansing, Data Visualization Software, Spreadsheet Software, Trend Analysis, Forecasting, Pivot Tables And Charts, Data Manipulation, Sales, Data Analysis, Artificial Intelligence
Beginner · Guided Project · Less Than 2 Hours