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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Value-Based Selling

    Skills you'll gain: Selling Techniques, Value Propositions, Sales Strategy, Growth Strategies, Marketing Strategies, Thought Leadership, Content Marketing, Innovation, Target Audience, Marketing, Continuous Improvement Process, Customer Relationship Building, Intellectual Property, Communication

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Data Visualization using Plotnine and ggplot

    Skills you'll gain: Exploratory Data Analysis, Box Plots, Plot (Graphics), Data Visualization, Ggplot2, Data Visualization Software, Statistical Visualization, Scatter Plots, Histogram, Data Analysis, Graphing, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize SEO: Audit, Remediate & Rank

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Keyword Research, Web Analytics, Performance Measurement, Performance Metric, Marketing Effectiveness, Performance Analysis, Content Management Systems, Auditing, Performance Reporting, Data-Driven Marketing, Data-Driven Decision-Making, Web Content Accessibility Guidelines

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Managing Data Lakes & Pipelines with Google Cloud Dataplex

    Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Data Access, Analytics, Data Security, Identity and Access Management, Automation

    2.8
    Rating, 2.8 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Introduction to Social Computing

    Skills you'll gain: Responsible AI, Social Media Analytics, Social Network Analysis, Data Ethics, Driving engagement, Social Impact, Behavioral Economics, Network Analysis, Game Design, Digital Analysis, AI literacy, Social Sciences, Artificial Intelligence, Systems Thinking, Data Collection, Psychology

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Créez des infographies avec Piktochart

    Skills you'll gain: Infographics, Diagram Design, Data Visualization, Data Sharing, Graphical Tools, Graphic Design, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Grande Distribution et RSE : Comprendre et Agir

    Skills you'll gain: Corporate Sustainability, Social Impact, Environmental Social And Corporate Governance (ESG), Sustainable Development, Environmental Issue, Sustainable Business, Public Health, Natural Resource Management, Business Ethics, Climate Change Mitigation, Environment and Resource Management, Consumer Behaviour, Waste Minimization, Packaging and Labeling, Pollution Prevention, Nutrition and Diet, Environmental Regulations

    4.9
    Rating, 4.9 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    CHRO Excellence: Transforming HR Teams

    Skills you'll gain: Culture Transformation, Organizational Change, People Analytics, Diversity Equity and Inclusion Initiatives, Human Resources, Business Transformation, Change Management, Organizational Development, Human Capital, Human Resource Strategy, Human Resources Management and Planning, Strategic Leadership, Data-Driven Decision-Making, Diversity and Inclusion, Workplace inclusivity, Organizational Effectiveness, Business Analytics, Organizational Strategy, Predictive Analytics, Performance Management

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    ETL Processing on Google Cloud Using Dataflow and BigQuery

    Skills you'll gain: Data Pipelines, Extract, Transform, Load, Dataflow, Data Processing, Scripting, Google Cloud Platform, Big Data, Scripting Languages, Cloud Storage

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا

    Skills you'll gain: Canva (Software), Animations, Graphic and Visual Design Software, Content Creation, Graphic and Visual Design, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Analyzing Job Needs and Creating Job Postings

    Skills you'll gain: Talent Recruitment, Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Market Intelligence, Marketing Collateral, Compensation Management, Needs Assessment, Competitive Analysis, Branding, Advertising, Competitive Intelligence, Labor Compliance, Digital Brand Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Power BI Essentials and Advanced Techniques

    Skills you'll gain: Power BI, Data Modeling, Data Analysis Expressions (DAX), Data Transformation, Interactive Data Visualization, Business Intelligence, Data Visualization Software, Time Series Analysis and Forecasting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
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Plan (11)
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Social Media Marketing (9)
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