Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Florida
Skills you'll gain: Food and Beverage, Food Quality Assurance And Control, Cooking, Food Safety and Sanitation, Sustainability Standards, Nutrition and Diet, Manufacturing and Production, Environment and Resource Management, Manufacturing Processes, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Marketing, Marketing Channel, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Advertising, Media Planning, Product Lifecycle Management, Digital Media Strategy, Retail Store Operations, Conflict Management
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Physics, Chemistry, Engineering Calculations, Molecular, Cellular, and Microbiology, Mathematical Modeling
Beginner · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Analytics, Strategic Partnership, Marketing, Key Performance Indicators (KPIs), Customer Engagement, Product Marketing, Marketing Strategy and Techniques, Return On Investment, Stakeholder Management, Branding, Digital Marketing, Brand Management, Advertising, Consumer Behaviour, Sales Process, Public Relations, Emotional Intelligence, Price Negotiation, Data Analysis, Creative Thinking
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Problem Solving, Computational Thinking, Computer Vision, Game Theory, Image Analysis, Probability, Artificial Neural Networks, Mathematical Modeling, Deductive Reasoning, Algorithms, Human Development, Analytical Skills, Behavioral Economics, Artificial Intelligence and Machine Learning (AI/ML), Computer Graphics, Artificial Intelligence, Systems Thinking, Human Learning, Theoretical Computer Science, Human Machine Interfaces
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Real-Time Operating Systems, Internet Of Things, Wireless Networks, Infrastructure Security, General Networking, Cybersecurity, Cloud Platforms, Cryptography, Network Protocols, Automation, Emerging Technologies, Embedded Systems, Software-Defined Networking, Market Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Competitive Analysis, Growth Strategies, Value Propositions, Target Market, Consumer Behaviour, Customer Insights, Market Opportunities, Business Strategies, B2B Sales, Price Negotiation, Market Analysis, Business-To-Consumer
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media, Facebook, Content Creation, Marketing Materials, Social Media Marketing, Instagram, Data Visualization, Graphic Design, Digital Publishing, Brand Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Princeton University
Skills you'll gain: Philanthropy, Ethical Standards And Conduct, Business Ethics, Decision Making, Policy Analysis, Behavioral Economics, Research, Program Evaluation
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Production Process, Process Control, Manufacturing Processes, Chemistry, Biochemistry, Consumer Behaviour, Laboratory Testing, Analytical Chemistry, Analytical Testing
Intermediate · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Business Economics, Market Dynamics, Economics, Game Theory, Supply And Demand, Operating Cost, Cost Benefit Analysis, Market Analysis, Consumer Behaviour, Policty Analysis, Research, and Development, Decision Making
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Agile Product Development, Customer Insights, Customer experience strategy (CX), Customer Engagement, New Product Development, Innovation, Business Strategies, Customer Analysis, Market Intelligence, Business Strategy, Consumer Behaviour, Market Dynamics
Intermediate · Course · 1 - 4 Weeks