• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • P

    Packt

    The Ultimate BPMN Course

    Skills you'll gain: Business Process Improvement, Process Modeling, Business Process Automation, Process Optimization, Dataflow

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Standardisation & Technology

    Skills you'll gain: Technical Standard, Ethical Standards And Conduct, Data Ethics, Interoperability, Emerging Technologies, Common Core Standards, Information Privacy, Governance, Telecommunications, Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    Whizlabs

    Data Governance with Databricks

    Skills you'll gain: Data Governance, Extract, Transform, Load, Data Access, Metadata Management, Role-Based Access Control (RBAC), Data Cleansing, Databricks, Data Management, Data Pipelines, Data Lakes, Amazon Web Services, Amazon Redshift, Data Security, Data Warehousing, Data Quality, Data Capture, Fraud detection

    3.5
    Rating, 3.5 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Build Customizable Sales Presentation Graphics using Canva

    Skills you'll gain: Data Visualization, Sales Process, Sales Presentations, Customer Relationship Management (CRM) Software, Target Market, Market Analysis, Sales, Presentations, Content Creation, Graphic Design, User Accounts

    4.7
    Rating, 4.7 out of 5 stars
    ·
    27 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    Simplilearn

    Introduction to Meta Business Suite Training

    Skills you'll gain: Meta Ads Manager, Content Performance Analysis, Social Media Management, Instagram, Social Media Campaigns, Facebook, Content Scheduling, Social Media, Advertising Campaigns, Online Advertising, Social Media Analytics, Collaborative Software, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Collaboration, Content Marketing, Drive Engagement, Sales

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Notion for Beginners: Build Powerful Dashboards & Databases

    Skills you'll gain: Database Management, Database Application, Database Design, Planning, Calendar Management, Content Management, Organizational Skills, No-Code Development, Information Architecture, Kanban Principles

    Mixed · Course · 1 - 3 Months

  • P

    Packt

    Conversation Design for Chatbots & Voice Assistants

    Skills you'll gain: Persona (User Experience), User Interface (UI), Prompt Engineering, Interaction Design, Usability, User Experience Design, Responsible AI, Human Centered Design, Human Computer Interaction, Design Research, User Flows, Usability Testing, Context Management, Multimodal Prompts, User Research, Prototyping, Technical Communication, User Requirements Documents, Data Ethics, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Product Management For UX People

    Skills you'll gain: Product Management, Market Share, Go To Market Strategy, Agile Product Development, Design and Product, Product Planning, User Experience, Market Analysis, Revenue Management, Product Lifecycle Management, Product Roadmaps, Market Opportunities, Product Design, Product Strategy, Sprint Retrospectives, User Interface and User Experience (UI/UX) Design, Web Analytics, Product Testing, Sprint Planning, Stakeholder Management

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Launch & Optimize Multi-Channel Ad Campaigns

    Skills you'll gain: Campaign Management, Meta Ads Manager, Advertising Campaigns, Performance Analysis, Digital Advertising, Digital Marketing Campaigns, Media Buying, Performance Metric, Marketing Analytics, Data-Driven Marketing, Budget Management, Cost Benefit Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Deploying the circular economy within organisations

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Sustainable Systems, Culture Transformation, Business Transformation, Organizational Change, Waste Minimization, Systems Thinking, Pollution Prevention, Environmental Issue, Business Modeling, Environment and Resource Management, Innovation, Product Lifecycle Management, Stakeholder Engagement, Case Studies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Как планировать посты в нескольких платформах с Hootsuite

    Skills you'll gain: Content Scheduling, Hootsuite, Social Media Management, Social Media Content, Social Media, Digital Marketing Tools, Social Media Marketing, Scheduling

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Foundations of Mass Communication & Media

    Skills you'll gain: Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Electronic Media, Marketing and Public Relations, Communication, Economics, Policy, and Social Studies, Culture, Social Media, Digital Communications

    Mixed · Course · 1 - 4 Weeks

1…358359360…519

In summary, here are 10 of our most popular marketing strategy courses

  • The Ultimate BPMN Course: Packt
  • Standardisation & Technology: 28DIGITAL
  • Data Governance with Databricks: Whizlabs
  • Build Customizable Sales Presentation Graphics using Canva: Coursera
  • Introduction to Meta Business Suite Training: Simplilearn
  • Notion for Beginners: Build Powerful Dashboards & Databases: Skillshare
  • Conversation Design for Chatbots & Voice Assistants: Packt
  • Product Management For UX People: Packt
  • Launch & Optimize Multi-Channel Ad Campaigns: Coursera
  • Deploying the circular economy within organisations: ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok