• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    Machine Learning in Retail

    Skills you'll gain: Customer Analysis, Unsupervised Learning, Customer Insights, Marketing Analytics, Applied Machine Learning, Data Analysis, Machine Learning Methods, Web Analytics, Data-Driven Marketing, Retail Store Operations, Machine Learning, Machine Learning Algorithms, Histogram, Decision Tree Learning, Data Preprocessing, Pandas (Python Package)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create a Newsletter in Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Emprendimiento Corporativo

    Skills you'll gain: Innovation, Corporate Strategy, Team Management, Organizational Development, Entrepreneurship, Growth Strategies, Business Strategies, Organizational Strategy, Culture Transformation, Business Management, Initiative and Leadership, Strategic Leadership, Program Evaluation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    21 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Beginner’s Guide to Tax Planning & Income Tax

    Skills you'll gain: Income Tax, Tax Planning, Tax Management, Tax Preparation, Tax, Tax Compliance, Tax Laws, Compensation Strategy, Property Accounting, Gift Accounting

    5
    Rating, 5 out of 5 stars
    ·
    24 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Amazon Dropshipping And Retail Arbitrage With AI

    Skills you'll gain: Shipping and Receiving, Order Management, Product Automation, Reverse Logistics, Logistics Management, Retail Sales, Product Assortment, Order Fulfillment, Inventory Control, Automation, Supplier Management, Business Risk Management, Product Strategy, E-Commerce, AI Enablement, Profit and Loss (P&L) Management, Competitive Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Corporate Entrepreneurship

    Skills you'll gain: Innovation, Corporate Strategy, Entrepreneurship, Team Management, Organizational Strategy, Organizational Development, Program Evaluation, Business Management, Culture Transformation, New Business Development, Case Studies, Initiative and Leadership, Growth Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Qualitativos

    Skills you'll gain: Qualitative Research, Data Collection, Market Research, Analysis, Marketing, Surveys, Research Methodologies, Marketing Management, Focus Group, Research, Research Reports, Presentations, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Data Warehousing: Schema, ETL, Optimal Performance

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Snowflake Schema, Star Schema, Business Intelligence, Data Modeling, Database Design, Data Management, Data Integration, Performance Tuning, Databases, Data Transformation, Query Languages, Performance Improvement

    4.1
    Rating, 4.1 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    CISM Certification Preparation

    Skills you'll gain: Risk Analysis, Enterprise Risk Management (ERM), Incident Management, Incident Response, Security Controls, Cyber Risk, Risk Mitigation, Threat Management, Asset Management, Business Continuity, Security Strategy, Governance, IT Management, Risk Control, Disaster Recovery, Information Management, Security Awareness, Vendor Management, Program Evaluation, Continuous Improvement Process

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Legal Ethics and Practicality

    Skills you'll gain: Data Ethics, Legal Technology, Legal Strategy, Law, Regulation, and Compliance, Regulation and Legal Compliance, AI literacy, Responsible AI, Legal Risk, Ethical Standards And Conduct, AI Enablement, LLM Application, AI Integrations

    4.3
    Rating, 4.3 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    SEO Audits: Find & Fix Common Website SEO Issues

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Auditing, Information Architecture, Web Analytics, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, Marketing Collateral, Copywriting, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies, Strategic Thinking, Market Intelligence

    Beginner · Course · 1 - 4 Weeks

1…356357358…519

In summary, here are 10 of our most popular marketing strategy courses

  • Machine Learning in Retail: Coursera
  • Create a Newsletter in Microsoft Word: Coursera
  • Emprendimiento Corporativo: Tecnológico de Monterrey
  • Beginner’s Guide to Tax Planning & Income Tax: EDUCBA
  • Amazon Dropshipping And Retail Arbitrage With AI: Alex Genadinik
  • Corporate Entrepreneurship: Tecnológico de Monterrey
  • Pesquisa de Mercado com Métodos Qualitativos: Fundação Instituto de Administração
  • Data Warehousing: Schema, ETL, Optimal Performance: Coursera
  • CISM Certification Preparation: LearnKartS
  • GenAI for Legal Ethics and Practicality: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok