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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
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    Kennesaw State University

    Branding for Differential Advantage with Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Loyalty, Value Propositions, Product Lining, Promotional Strategies, Competitive Analysis, Cost Reduction

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Crear un panel de inspiración para su marca con Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Graphic and Visual Design Software, Creative Design, Branding, Visual Storytelling, Graphic and Visual Design, Graphic Design, Marketing Collateral, Shared Media, Brand Management, Account Management, Marketing Communications

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    LearnQuest

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Consultative Selling, Selling Techniques, Account Strategy, Sales Management, Sales Pipelines, Sales, B2B Sales, Sales Training, Sales Strategy, Sales Development, Consultative Approaches, Account Management, Sales Process, Cross-Functional Team Leadership, Contract Negotiation, Price Negotiation, Cross-Functional Collaboration, Negotiation, Business Analytics, Ethical Standards And Conduct

    Beginner Ā· Specialization Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Coursera

    Jira for Quality Assurance Testing

    Skills you'll gain: Software Quality Assurance, Quality Assurance, Software Testing, Test Tools, Jira (Software), Development Testing, Regression Testing, Functional Testing, Software Quality (SQA/SQC), Test Planning, Test Case, Technical Communication, Issue Tracking, Agile Methodology, Software Development, Agile Project Management, Risk Management, User Interface and User Experience (UI/UX) Design, Data Analysis, Problem Solving

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    How to Plan a Content Calendar using Trello

    Skills you'll gain: Content Scheduling, Calendar Management, Content Development and Management, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Collaborative Software, Project Management, User Accounts, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    14 reviews

    Intermediate Ā· Guided Project Ā· Less Than 2 Hours

  • Status: New
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    Status: Free Trial
    Free Trial
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    Coursera

    Read GA4 Traffic

    Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Case Studies, Data Literacy, Statistical Reporting, Key Performance Indicators (KPIs), Data Presentation, Data-Driven Decision-Making, Business Metrics, Stakeholder Communications, Report Writing, Performance Metric

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    IPO Process and Market Valuation Strategies

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Business Valuation, Investment Banking, Profit and Loss (P&L) Management, Balance Sheet, Private Equity, Capital Markets, Fundraising, Equities, Underwriting, Financial Modeling, Financial Market, Market Liquidity, Lending and Underwriting, Investments, Securities (Finance), Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    30 reviews

    Beginner Ā· Specialization Ā· 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
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    SaĆÆd Business School, University of Oxford

    AI and Creativity

    Skills you'll gain: AI powered creativity, Generative AI, Generative Model Architectures, AI Product Strategy, Media Production, Content Creation, Prompt Engineering, AI literacy, Creativity, LLM Application, Responsible AI, AI Integrations, Media Strategy, AI Workflows, Content Strategy, Content Optimization, Content Management, Marketing Communications, Digital Transformation, Marketing

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Keras Deep Learning & Generative Adversarial Networks (GAN)

    Skills you'll gain: Generative Adversarial Networks (GANs), Artificial Intelligence and Machine Learning (AI/ML), Exploratory Data Analysis, Model Deployment, Generative AI, Keras (Neural Network Library), NumPy, Model Optimization, Applied Machine Learning, Data Processing, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Data Analysis, Generative Model Architectures, Deep Learning, Transfer Learning, Artificial Intelligence, Machine Learning, Data Science

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Basic Inferential Statistics for Psychology

    Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Probability Distribution, Statistical Reporting, Statistical Analysis, Quantitative Research, Statistical Software, Correlation Analysis, Sampling (Statistics), Statistical Inference, Statistics, Data Analysis, Analysis, Descriptive Statistics, Probability, Scientific Methods, Analytical Skills, Regression Analysis

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    6 reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Hootsuite pour les dƩbutants

    Skills you'll gain: Hootsuite, Content Scheduling, Social Media Analytics, Digital Marketing Tools, Content Performance Analysis, Social Media Content, Social Media Marketing, Social Media Management, Social Media, Digital Marketing, User Accounts

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Digital Manufacturing: Introduction and Smart Design

    Skills you'll gain: Manufacturing Processes, Computer-Aided Design, Automation, Internet Of Things, Manufacturing and Production, Digital Transformation, Manufacturing Operations, Geometric Dimensioning And Tolerancing, Simulation and Simulation Software, Network Infrastructure, Finite Element Methods, AI Integrations, Cloud Computing

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    18 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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