• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Mastering Program Management: Strategy to Certification

    Skills you'll gain: Program Management, Stakeholder Management, Resource Allocation, Stakeholder Engagement, Change Control, Change Management, Stakeholder Communications, Organizational Change, Program Implementation, Organizational Strategy, Resource Planning, Project Portfolio Management, Risk Management, Resource Management, Stakeholder Analysis, Project Management Life Cycle, Governance, Project Management, Project Management Institute (PMI) Methodology, Benefits Administration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    82 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Set and Achieve Team Goals

    Skills you'll gain: Goal-Oriented, Team Leadership, Drive Engagement, Collaboration, Organizational Effectiveness, Productivity, Resource Management, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Tables and Forms in HTML

    Skills you'll gain: Hypertext Markup Language (HTML), Web Development, HTML and CSS, Web Design and Development, Web Development Tools, Web Design, Development Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    191 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Compra programática de medios: Publicidad online en tiempo real

    Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Media Strategy, Contextual Advertising, Media Planning, Performance marketing, Digital Marketing Campaigns, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Personalized Campaigns, Business Metrics, Data-Driven Marketing, Key Performance Indicators (KPIs), Bidding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    184 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Mining Pipeline

    Skills you'll gain: Data Mining, Data Warehousing, Data Pipelines, Data Preprocessing, Data Processing, Data Modeling, Data Management, Data Science, Data Cleansing, Model Evaluation, Exploratory Data Analysis

    Build toward a degree

    3.8
    Rating, 3.8 out of 5 stars
    ·
    119 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective)

    Skills you'll gain: Value-Based Care, Health Informatics, Care Coordination, Analytics, Health Care Administration, Clinical Data Management, Data Analysis, Interoperability, Data Ethics, Health Systems, Health Technology, Patient-centered Care, Predictive Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Multichannel Content Marketing

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Cross-Channel Marketing, Marketing Channel, Content Marketing, Marketing Analytics, Data Ethics, Campaign Management, Data-Driven Decision-Making, Marketing Strategies, Integrated Marketing Communications, Marketing Automation, MarTech, Content Development and Management, Content Strategy, Content Performance Analysis, Adobe Express, AI Personalization, Social Media, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    100 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Deep Teaching Solutions

    Uncommon Sense Teaching: Part 2, Building Community and Habits of Learning

    Skills you'll gain: Lesson Planning, Critical Thinking, Classroom Management, Stress Management, Teaching, Student Engagement, Cognitive flexibility, Differentiated Instruction, Instructional Strategies, Pedagogy, Human Learning, Special Education, Behavioral Management, Learning Strategies, Disabilities, Learning Theory, Habit Formation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    133 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Visualization in R with ggplot2

    Skills you'll gain: Ggplot2, Scatter Plots, Plot (Graphics), Data Visualization Software, Statistical Visualization, Heat Maps, R Programming, Graphing, Data Wrangling, Graphics Software, Graphic and Visual Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    133 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Digital Twins

    Skills you'll gain: Manufacturing Operations, Digital Transformation, Digital Assets, Technology Strategies, Business Transformation, Internet Of Things, Simulations, Computing Platforms, Simulation and Simulation Software, Emerging Technologies, Real Time Data, Trend Analysis, Risk Analysis, Business, Systems Integration, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    109 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Negociación y Resolución de Conflictos

    Skills you'll gain: Negotiation, Conflict Management, Relationship Building, Interpersonal Communications, Communication Strategies, Relationship Management, Communication, Emotional Intelligence, Self-Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    155 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESCP Business School

    Doing Business in Europe

    Skills you'll gain: Cultural Diversity, Intercultural Competence, Supply Chain Management, Business Strategy, Business Development, Sustainable Business, Business Economics, Corporate Strategy, Global Marketing, Marketing, Market Dynamics, Market Opportunities, Innovation, Negotiation, Investments

    4.4
    Rating, 4.4 out of 5 stars
    ·
    139 reviews

    Beginner · Course · 1 - 3 Months

1…352353354…834

In summary, here are 10 of our most popular brand management courses

  • Mastering Program Management: Strategy to Certification: SkillUp
  • Set and Achieve Team Goals: Google
  • Tables and Forms in HTML: Coursera
  • Compra programática de medios: Publicidad online en tiempo real: Universidad Austral
  • Data Mining Pipeline: University of Colorado Boulder
  • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective): Columbia University
  • Multichannel Content Marketing: Adobe
  • Uncommon Sense Teaching: Part 2, Building Community and Habits of Learning: Deep Teaching Solutions
  • Data Visualization in R with ggplot2: Johns Hopkins University
  • Digital Twins: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok