• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica de Chile

    Análisis de Negocios con Estados Financieros

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Financial Reporting, Accruals, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Resource Management, Equities, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    169 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Lausanne

    Ecologie Politique: défi de la durabilité pour les démocraties

    Skills you'll gain: Political Sciences, Environment, Environmental Policy, Environmental Issue, Sustainable Systems, Social Studies, Policy Analysis, Sustainable Development, Environment and Resource Management, Governance, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    210 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Build a Product Roadmap with Aha!

    Skills you'll gain: Product Roadmaps, Product Development, Product Management, Product Planning, Product Requirements, Product Strategy, Project Management Software, Release Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    109 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Infosec

    NIST CSF

    Skills you'll gain: Cyber Risk, Risk Management Framework, Cybersecurity, Continuous Monitoring, Cyber Governance, Cyber Security Strategy, Security Management, Infrastructure Security, Cyber Security Assessment, Cyber Security Policies, Incident Response, Security Controls, Information Privacy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    157 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create a no-code responsive website with Webflow

    Skills you'll gain: Responsive Web Design, No-Code Development, Web Design, Content Management, Web Design and Development, Web Content, Web Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    132 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Austral

    Cómo Invertir en Cripto

    Skills you'll gain: Technical Analysis, Digital Assets, Key Management, Investments, Financial Trading, Blockchain, Portfolio Management, Market Trend, Financial Analysis, Market Data, Investment Management, Asset Management, FinTech, Trend Analysis, Portfolio Risk, Operating Cost, Operating Expense, Decision Making, Risking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hôtel “De l'étoile” - a hotel in crisis?

    Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Demand Planning, Hotel Operations, Hotels and Accommodations, Customer Demand Planning, Program Implementation, Plan Execution, Financial Analysis, Strategic Planning, Presentations, Case Studies, Brand Management, Financial Data, Organizational Strategy, Competitive Intelligence, Market Analysis, Operational Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    126 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Austral

    Modalidades organizacionales ágiles en base a la Metodología Scrum

    Skills you'll gain: Organizational Structure, Organizational Change, Organizational Development, Agile Methodology, Culture Transformation, Business Transformation, Agile Project Management, Sprint Retrospectives, Sprint Planning, Organizational Leadership, Organizational Effectiveness, Strategic Leadership, Leadership Studies, Business Leadership, Backlogs, Continuous Improvement Process, Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    NIIT

    RESTful Microservices Using Node.js and Express

    Skills you'll gain: Node.JS, API Gateway, MySQL, Restful API, MongoDB, OAuth, Microservices, API Design, NoSQL, Object-Relational Mapping, Application Programming Interface (API), Database Design, Relational Databases, Unit Testing, SQL, Databases, MySQL Workbench, Server Side, Application Deployment, Javascript

    3.6
    Rating, 3.6 out of 5 stars
    ·
    115 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    Using clinical health data for better healthcare

    Skills you'll gain: Health Technology, Patient Communication, Health Informatics, Telehealth, Clinical Informatics, Health Care, Health Systems, Patient Education and Support, Health Information Management, Health Care Procedure and Regulation, Data Quality, Health Policy, Clinical Data Management, Electronic Medical Record, Digital Communications, Data Management, Data Governance, Data Sharing, Analytics, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    118 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Infonomics I: Business Information Economics and Data Monetization

    Skills you'll gain: Big Data, Analytics, Network Model, Business Intelligence, Information Management, Data Analysis, Asset Management, Business Analytics, Advanced Analytics, Case Studies, Business Economics, Information Technology, Data Management, Intellectual Property, Innovation, Accounting

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    120 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    AI for Creative Work

    Skills you'll gain: Responsible AI, AI powered creativity, Risking, Data Ethics, AI literacy, Generative AI, AI Security, Art History, Artificial Intelligence, Creativity, Image Analysis, Ethical Standards And Conduct, Innovation, Risk Management Framework, Environmental Issue, Problem Solving, Analysis, Experimentation, Leadership, Collaboration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    141 reviews

    Beginner · Specialization · 3 - 6 Months

1…349350351…834

In summary, here are 10 of our most popular brand management courses

  • Análisis de Negocios con Estados Financieros: Pontificia Universidad Católica de Chile
  • Ecologie Politique: défi de la durabilité pour les démocraties: University of Lausanne
  • Build a Product Roadmap with Aha!: Coursera
  • NIST CSF: Infosec
  • Create a no-code responsive website with Webflow: Coursera
  • Cómo Invertir en Cripto: Universidad Austral
  • Hôtel “De l'étoile” - a hotel in crisis?: ESSEC Business School
  • Modalidades organizacionales ágiles en base a la Metodología Scrum: Universidad Austral
  • RESTful Microservices Using Node.js and Express: NIIT
  • Using clinical health data for better healthcare: The University of Sydney

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok