• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing the Opportunity for Corporate Entrepreneurs

    Skills you'll gain: Entrepreneurship, Innovation, Market Opportunities, New Business Development, Business Strategy, Ideation, Initiative and Leadership, Competitive Analysis, Market Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    94 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Feedback Loops: Feedback Fundamentals

    Skills you'll gain: Constructive Feedback, Decision Making, Recognizing Others, Peer Review, Personal Development, Self-Awareness, Growth Mindedness, Decision Intelligence, Editing, Scheduling, Leadership, Creativity, Communication, People Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Michigan State University

    How to Jumpstart Your Hidden Creative Genius

    Skills you'll gain: Design Thinking, Brainstorming, Creative Thinking, Creativity, Creative Problem-Solving, Ideation, Human Centered Design, Problem Solving, Innovation, Self-Awareness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Intermediate Web and Front-End Development

    Skills you'll gain: Webpack, Frontend Performance, Search Engine Optimization, Web Development Tools, Web Analytics and SEO, Performance Tuning, Build Tools, Debugging, Usability Testing, Web Development, Software Testing, Test Tools, Front-End Web Development, Functional Testing, Test Automation, Continuous Monitoring, Development Testing, Computer Programming Tools, JavaScript Frameworks, WordPress

    4.5
    Rating, 4.5 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Western Religions & Ecology

    Skills you'll gain: Environment and Resource Management, Environmental Issue, Sustainable Development, Water Resources, Diversity Awareness, Intercultural Competence, Climate Change Adaptation, Ethical Standards And Conduct, Cultural Diversity, Liberal Arts, Social Justice, Advocacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    User Interface Design: Principles, Prototyping, Practices

    Skills you'll gain: User Interface (UI), Prototyping, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, Usability, User Research, Interactive Design, Design Software, Design Strategies, Design, User Centered Design, User Experience Design, Visual Design, Usability Testing, Graphic and Visual Design Software, Figma (Design Software), Graphics Software, Graphic and Visual Design, Design Elements And Principles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Essence of Leadership

    Skills you'll gain: Leadership Studies, Leadership, Leadership Development, Organizational Leadership, Leadership and Management, Ethical Standards And Conduct, Strategic Leadership, Business Leadership, Professional Networking, Community Organizing, Public Administration, Political Sciences, Governance, Social Sciences, Thought Leadership, Community Development, Empowerment

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Owner: Communications & Stakeholder Management

    Skills you'll gain: Backlogs, Stakeholder Communications, Virtual Teams, Stakeholder Management, Agile Project Management, Stakeholder Engagement, Agile Software Development, Agile Product Development, Agile Methodology, Communication, Communication Strategies, Collaborative Software, Cross-Functional Collaboration, Cross-Functional Team Leadership, Negotiation, Conflict Management, Product Management, Product Requirements, User Story, Team Oriented

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Product Launch and Post-Launch Management

    Skills you'll gain: Product Planning, AI Product Strategy, Product Management, New Product Development, Quality Assurance and Control, Sales Strategy, Performance Analysis, Marketing Strategies, Product Marketing, Product Development, Product Lifecycle Management, Promotional Strategies, Quality Control, Quality Assurance, Performance Improvement, Product Improvement, Performance Measurement, Sales Enablement, Cross-Functional Collaboration, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Market Research: Analyze, Forecast & Apply

    Skills you'll gain: Market Research, Business Research, Market Analysis, Marketing, Research Methodologies, Research, Demand Planning, Research Design, Consumer Behaviour, Market Trend, Customer Analysis, Forecasting, Analysis, Product Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Product and Service Development: Empathy Mapping with Miro

    Skills you'll gain: Customer Analysis, New Product Development, Persona Development, Customer Insights, Product Strategy, Product Development, Design Thinking, Business Planning, Business Strategy, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer du contenu de sensibilisation pour Instagram sur Canva

    Skills you'll gain: Canva (Software), Instagram, Marketing Materials, Marketing Design, Graphic Design, Social Media Campaigns, Social Media Content, Graphical Tools, Content Creation, Social Media Marketing, Graphic and Visual Design, Brand Awareness, Social Media, Personalized Campaigns, Social Impact, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

1…342343344…581

In summary, here are 10 of our most popular social media marketing courses

  • Developing the Opportunity for Corporate Entrepreneurs: University of Maryland, College Park
  • Feedback Loops: Feedback Fundamentals: University of Michigan
  • How to Jumpstart Your Hidden Creative Genius: Michigan State University
  • Intermediate Web and Front-End Development: IBM
  • Western Religions & Ecology: Yale University
  • User Interface Design: Principles, Prototyping, Practices: Coursera
  • Essence of Leadership: O.P. Jindal Global University
  • Product Owner: Communications & Stakeholder Management: SkillUp
  • Product Launch and Post-Launch Management: Xbox
  • Market Research: Analyze, Forecast & Apply: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok