Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Facebook, Online Advertising, Advertising, Digital Advertising, Advertising Campaigns, Meta Ads Manager, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

LearnKartS
Skills you'll gain: Salesforce, Salesforce Development, User Provisioning, Identity and Access Management, Application Deployment, Security Management, Data Management, Customer Relationship Management (CRM) Software, Workflow Management, Internal Communications, Training and Development, Customer Service
Intermediate · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, Business Analytics, Business Intelligence, Analytics, Business Transformation, Data Literacy, Decision Making, Forecasting, Data Science, Operational Analysis, Data Analysis, Market Intelligence, Predictive Analytics, AI Enablement, Strategic Leadership, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Ggplot2, Plot (Graphics), Data Cleansing, Tidyverse (R Package), Data Wrangling, Data Transformation, Data Visualization, R Programming, Data Manipulation, Statistical Visualization, R (Software), Data Analysis, Data Management, Pivot Tables And Charts
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Sales Strategy, Marketing, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Business Transformation, Smart Goals, Selling Techniques, Return On Investment, Customer experience improvement, Process Development, Leadership, Agile Methodology, Organizational Structure
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: WordPress, Web Content, Content Management Systems, Content Creation, Web Presence, Content Management, Creativity
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Cleansing, SQL, Data Quality, Data Transformation, Big Data, Metadata Management, Query Languages, Data Access, Google Cloud Platform, Data Analysis, Google Analytics
Beginner · Project · Less Than 2 Hours

Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Digital Transformation, Process Optimization, Business Technologies, Customer Relationship Management, Customer Support, Business Transformation, Technology Strategies, Process Improvement, Customer and Client Support, Business Development
Beginner · Guided Project · Less Than 2 Hours
Starweaver
Skills you'll gain: Data Warehousing, Data Architecture, SQL, Business Intelligence, Data Pipelines, Data Modeling, Data Management, Data-Driven Decision-Making, Query Languages, Business Analytics, Data Transformation, Performance Tuning, Cloud Computing, Cloud Management, Scripting, Python Programming
Advanced · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Process Mapping, Process Design, Process Flow Diagrams, Diagram Design, Data Visualization, Graphic Design, Account Management, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Events and Conferences, Event Planning, Canva (Software), Event Management, Digital Content, Event Marketing, Content Creation, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Social Media Campaigns, Social Media, Product Design, Digital Marketing, Marketing Communications, Design Elements And Principles
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Lead Generation, Personalized Campaigns, HubSpot CRM, Sales Prospecting, Campaign Management, Sales Pipelines, Sales Process, Prospecting and Qualification, AI Personalization, Email Automation, Performance Analysis, B2B Sales, Anthropic Claude, Marketing Automation, LinkedIn, Email Marketing, Customer Relationship Management (CRM) Software, Artificial Intelligence
Intermediate · Guided Project · Less Than 2 Hours