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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Audience Demographics with Facebook Audience Insights

    Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Content Scheduling, Target Market, Social Media Marketing, Customer Insights, Social Media, Social Media Analytics, Social Media Management, Advertising Campaigns, Social Media Content, Online Advertising, Customer Analysis, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Creating a Business of Your Own

    Skills you'll gain: Business Modeling, User Feedback, Ideation, Entrepreneurship, Market Analysis, Lean Methodologies, User Research, Data-Driven Decision-Making, Market Opportunities, Brainstorming, Business Strategy, Customer Insights, Business Planning, New Business Development, Market Research, Team Building, Business Development, Go To Market Strategy, Performance Measurement, Fundraising

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IE Business School

    Network Externalities, Platform Markets and Sharing

    Skills you'll gain: Market Dynamics, Economics, Market Share, Market Analysis, Network Model, Consumer Behaviour, Business Modeling, Entrepreneurship, Competitive Analysis, Business Strategy, Corporate Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IE Business School

    Beyond the Obvious: How to Think in the Age of Generative AI

    Skills you'll gain: Critical Thinking, Critical Thinking and Problem Solving, Deductive Reasoning, Independent Thinking, AI literacy, Logical Reasoning, Analytical Skills, Generative AI, Empathy, Trend Analysis, Cognitive flexibility, Research, Lifelong Learning, Bayesian Statistics, Data Analysis, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Explainable Deep Learning Models for Healthcare

    Skills you'll gain: Autoencoders, Deep Learning, Model Evaluation, Recurrent Neural Networks (RNNs), Machine Learning, Applied Machine Learning, Predictive Modeling, Responsible AI, Convolutional Neural Networks, Software Visualization, Artificial Neural Networks

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Eating-Related Disorders and Disorders of Sleep

    Skills you'll gain: Mental Health Diseases and Disorders, Behavioral Health, Psychiatry, Nutrition and Diet, Mental and Behavioral Health, Mental Health, Clinical Psychology, Psychology, Psychological Evaluations, Psychosocial Assessments, Patient Evaluation, Cultural Diversity, Cognitive Behavioral Therapy, Mental Health Therapies, Health Education, Science and Research, Scientific Methods, Pharmacotherapy, Patient Treatment, Clinical Assessment

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    S

    SkillsBooster Academy

    Building Basic AI Agents

    Skills you'll gain: Prompt Engineering, Prompt Patterns, LLM Application, Generative AI Agents, Make.com, Agentic Workflows, AI Workflows, AI Integrations, Tool Calling, Generative AI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Process Automation, Artificial Intelligence, Automation, Creativity, Machine Learning, Content Management, Digital Marketing

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    J

    Johns Hopkins University

    Responsible Reporting on Suicide for Journalists

    Skills you'll gain: Journalism, Public Health and Disease Prevention, Injury Prevention, Health Education, Epidemiology, Preventative Care, Public Health, Media and Communications, Interviewing Skills, Advocacy, Mental Health, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    Indian Institute for Human Settlements

    Reimagining Education for Equity

    Skills you'll gain: Childhood Education and Development, Social Justice, Child Development, Community Development, Working With Children, Education and Training, Diversity Awareness, Community Outreach, Cultural Responsiveness, Socioeconomics, Higher Education, Pedagogy, Sustainable Development, Cultural Diversity, Social Impact, Teaching, Student-Centred Learning, Curriculum Development, Diversity Equity and Inclusion Initiatives, Critical Thinking

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Get Started with User Experience (UX) Design in Miro

    Skills you'll gain: Journey Mapping, User Interface (UI), User Experience, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, User Experience Design, Experience Design, User Centered Design, Human Centered Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Business Strategy: Value Proposition Essentials

    Skills you'll gain: Value Propositions, Product Knowledge, Business Marketing, Business Strategy, Business Strategies, Competitive Analysis, Communication, Strategic Communication, Communication Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Capstone Project: Teaching Impacts of Technology

    Skills you'll gain: Digital pedagogy, Technical Communication, Diversity Equity and Inclusion Initiatives, Social Impact, Computational Thinking, Computer Science, Curriculum Development, Innovation

    Beginner · Course · 1 - 3 Months

1…333334335…442

In summary, here are 10 of our most popular market research courses

  • Audience Demographics with Facebook Audience Insights: Coursera
  • Creating a Business of Your Own: Madecraft
  • Network Externalities, Platform Markets and Sharing: IE Business School
  • Beyond the Obvious: How to Think in the Age of Generative AI: IE Business School
  • Explainable Deep Learning Models for Healthcare: University of Glasgow
  • Eating-Related Disorders and Disorders of Sleep: American Psychological Association
  • Building Basic AI Agents: SkillsBooster Academy
  • Responsible Reporting on Suicide for Journalists: Johns Hopkins University
  • Reimagining Education for Equity: Indian Institute for Human Settlements
  • Get Started with User Experience (UX) Design in Miro: Coursera

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