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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • B

    Birla Institute of Technology & Science, Pilani

    Linear Algebra for Machine Learning & AI

    Skills you'll gain: Linear Algebra, Numerical Analysis, Artificial Intelligence and Machine Learning (AI/ML), Applied Mathematics, Data Analysis, Machine Learning, Dimensionality Reduction, Model Optimization, Artificial Neural Networks

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • S

    Scrum Alliance

    AI for Product Discovery & Strategy

    Skills you'll gain: AI Product Strategy, AI Enablement, Product Planning, Brainstorming, AI powered creativity, Product Strategy, Agile Product Development, Strategic Thinking, Generative AI, Decision Intelligence, Ideation, Customer Insights, Market Intelligence, Customer Analysis, Market Analysis, Research Reports, AI Integrations, Data-Driven Decision-Making, Forecasting, Scrum (Software Development)

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    Università Bocconi

    Startup Calling: from idea to impact

    Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Sales Presentation, Fundraising, Growth Strategies, Product Marketing, Customer Acquisition Management, Strategic Marketing, Product Development, Market Opportunities, Business Planning, Market Research, New Product Development, Presentations, Entrepreneurial Finance, Business Strategy, Persona Development, Customer Analysis, Market Analysis

    ★ 4.4 (14) · Beginner · Course · 1 - 4 Weeks

    Category: Free
    Free
  • U

    Universidad Nacional Autónoma de México

    Python: de usuario a explorador de datos

    Skills you'll gain: Matplotlib, Extract, Transform, Load, Plot (Graphics), Pandas (Python Package), NumPy, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Visualization Software, Data Science, Package and Software Management, Graphing, Data Analysis, Data Wrangling, Data Processing, Data Import/Export, Data Manipulation, Numerical Analysis

    ★ 3.6 (21) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • P

    Packt

    Foundations of Data Analysis with Pandas and Python

    Skills you'll gain: Data Import/Export, Pandas (Python Package), Pivot Tables And Charts, Jupyter, Microsoft Excel, Data Analysis, Data Manipulation, Data Wrangling, Data Access, Programming Principles, Python Programming, Data Structures, Development Environment, Scripting, Package and Software Management, Software Installation, Object Oriented Programming (OOP)

    ★ 4.7 (32) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Market Research Analyst: AI, Power BI, SurveyMonkey skilled

    Skills you'll gain: Persona Development, Market Intelligence, Dashboard Creation, Dashboard, Data Visualization, Qualitative Research, Competitive Intelligence, Competitive Analysis, Tidyverse (R Package), Data Storytelling, Data Presentation, Trend Analysis, Market Research, Data Ethics, Power BI, LinkedIn, Business Intelligence, Data Analysis, R Programming, Strategic Thinking

    Beginner · Professional Certificate · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • M

    Madecraft

    Strategic Decision Making

    Skills you'll gain: Data Literacy, Critical Thinking, Meeting Facilitation, Data Quality, Problem Solving, Critical Thinking and Problem Solving, Decision Making, Root Cause Analysis, Deductive Reasoning, Independent Thinking, Data Analysis, Logical Reasoning, Data Pipelines, Social Skills, Brainstorming, Strategic Thinking, Systems Thinking, Analytical Skills, Team Leadership, Emotional Intelligence

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Introduction to Sales and AI Fundamentals

    Skills you'll gain: Sales Process, Prompt Engineering, Sales, Sales Presentations, Microsoft Copilot, Product Knowledge, Sales Pipelines, Value Propositions, Personalized Campaigns, Selling Techniques, Microsoft PowerPoint, AI literacy, Presentations, Responsible AI, AI Personalization, Verbal Communication Skills, AI Workflows, Customer Relationship Management

    Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    How to Create a Good Business

    Skills you'll gain: Management Training And Development, Employee Engagement, Workforce Management, Social Impact, Occupational Safety And Health, Research, Organizational Effectiveness, Employee Training, Business Research, People Development, Business Priorities, Labor Relations, Research Methodologies, Employee Retention, Internal Communications, Training Programs, Case Studies, Program Evaluation

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    R Programming and Tidyverse Capstone Project

    Skills you'll gain: R Programming, Rmarkdown, R (Software), Tidyverse (R Package), Ggplot2, Data Import/Export, Data Visualization, Plot (Graphics), Statistical Visualization, Data Analysis, Statistical Reporting, Data Visualization Software, Data Presentation, Data Science, Data Manipulation, Statistical Analysis, Data Wrangling, Data Cleansing, Data Integration, Communication

    ★ 4.7 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    LearnQuest

    Fundamentals of B2B Selling in Tech

    Skills you'll gain: Sales Pipelines, Prospecting and Qualification, Sales Development, Sales Process, Persuasive Communication, Communication, Value Propositions, B2B Sales, Technical Sales, Sales Prospecting, Overcoming Objections, Communication Strategies, Customer Relationship Management (CRM) Software, Product Demonstration, Sales, Sales Strategy, Lead Generation, Market Analysis, Market Dynamics, Market Research

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    Time Series Forecasting with Facebook Prophet in Python

    Skills you'll gain: Forecasting, Data Preprocessing, Predictive Modeling, Model Evaluation, Data-Driven Decision-Making, Feature Engineering, Predictive Analytics, Anomaly Detection, Model Training, Exploratory Data Analysis

    Intermediate · Course · 1 - 4 Weeks

1…330331332…536

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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