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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    U

    Universitat Politècnica de València

    Técnicas Cuantitativas y Cualitativas para la Investigación

    Skills you'll gain: Econometrics, Research Design, Qualitative Research, Statistical Analysis, Quantitative Research, Scientific Methods, Statistical Methods, Data Analysis, Research Methodologies, Research, Statistics, Stata, STATA (Software), Statistical Modeling, Data Synthesis, Data Collection

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    First Steps in Visme

    Skills you'll gain: Collaborative Software, Design, Graphic and Visual Design, Visual Design, Graphic and Visual Design Software, Graphic Design, Design Software, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Launch & Optimize Multi-Channel Ad Campaigns

    Skills you'll gain: Campaign Management, Meta Ads Manager, Advertising Campaigns, Performance Analysis, Digital Advertising, Digital Marketing Campaigns, Media Buying, Performance Metric, Marketing Analytics, Data-Driven Marketing, Budget Management, Cost Benefit Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Getting started with compositing in Adobe Photoshop

    Skills you'll gain: Visual Storytelling, AI powered creativity, Storytelling, Marketing Design, Color Theory, Creative Thinking, Creative Problem-Solving, Editing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    CPC & Keyword Research

    Skills you'll gain: Pay Per Click Advertising, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Campaign Planning, Data-Driven Marketing, Paid media, Digital Marketing Tools, Advertising, Digital Advertising, Data-Driven Decision-Making, Sales Presentation, Budgeting, Cost Estimation, Performance Metric, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Dashboard Creation, Data Presentation, Power BI, Data Literacy, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Executive Presence, User Feedback, Data Visualization, Data Visualization Software, Presentations, Constructive Feedback, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Editing: Enhance Videos

    Skills you'll gain: Storytelling, Video Editing, Video Production, Post-Production, Photo/Video Production and Technology, Graphic and Visual Design, Writing and Editing, Editing

    3.4
    Rating, 3.4 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 4 Weeks

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    K

    Knowledge Accelerators

    Microsoft 365 Copilot: Harness AI across your Microsoft Apps

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Microsoft Teams, Microsoft Office, Data Visualization, Productivity Software, AI literacy, AI Enablement, Microsoft Excel, Artificial Intelligence, Technical Communication, Generative AI, Microsoft Word, Data Analysis Software, Microsoft PowerPoint, Generative AI Agents, Productivity, Excel Formulas, Data Analysis, Data Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 3 Months

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    N

    Northeastern University

    Healthcare Information Design and Visualizations

    Skills you'll gain: Data Storytelling, Exploratory Data Analysis, Data Visualization, Data Visualization Software, Data Presentation, Tableau Software, Dashboard, Data Analysis Software, Data Analysis, Data-Driven Decision-Making, Data Ethics, Trend Analysis, Technical Communication, Business Analytics, Storytelling, Data Collection, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    AI Business School

    Practical AI and prompting for sales professionals

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Generative AI, AI Personalization, Sales Presentations, General Sales Practices, AI Enablement, Artificial Intelligence, Ideation, Automation, Digital Transformation, Innovation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Descubre diferentes formatos de anuncios en Facebook

    Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Social Media Campaigns, Target Market, Advertising Campaigns, Social Media, Social Media Marketing, Social Media Management, Advertising, Social Media Content, Online Advertising, Digital Advertising, Videography, Web Presence

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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