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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • A

    American Psychological Association

    How to Create and Explore a Data Set

    Skills you'll gain: Histogram, Data Analysis, Exploratory Data Analysis, Graphing, Data Visualization Software, Data Literacy, Descriptive Statistics, Statistical Software, Statistics, Data Management, Research, Psychology

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Mastering HCM: Oracle Fusion & Dayforce Essentials

    Skills you'll gain: Dayforce (HCM Software), HR Tech, Human Resource Strategy, Human Resources Information System (HRIS), Role-Based Access Control (RBAC), Human Resources, Compliance Management, Compliance Reporting, Payroll, Data Architecture, Data Flow Diagrams (DFDs), Workforce Planning, Oracle Cloud Applications, Workforce Management, Benefits Administration, Enterprise Resource Planning, Workflow Management, Data Integration, Business Strategy, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Linear Regression & Predictive Modeling with SPSS

    Skills you'll gain: Data Visualization, Regression Analysis, Predictive Modeling, Financial Forecasting, Statistical Modeling, Forecasting, Financial Modeling, SPSS, Predictive Analytics, Risk Modeling, Data-Driven Decision-Making, Statistical Analysis, Analytics, Scatter Plots, Credit Risk, Microsoft Excel, Model Evaluation

    Mixed · Course · 1 - 4 Weeks

  • M

    Microsoft

    Develop Clustering Models with Azure ML Designer

    Skills you'll gain: Microsoft Azure, Unsupervised Learning, Applied Machine Learning, Predictive Analytics, Model Deployment, Data Transformation, Model Evaluation, Exploratory Data Analysis, Data Processing, Machine Learning Algorithms, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, User Accounts

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • N

    Northwestern University

    ما هي وسائل التواصل الاجتماعي؟

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Digital Transformation, Marketing, Professional Networking, Customer Relationship Building, Content Strategy, Customer Engagement, Market Dynamics, Integrated Marketing Communications, Target Audience, Peer Review

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    تصميم مجموعة ترحيب العميل باستخدام كانفا

    Skills you'll gain: Canva (Software), Workflow Management, Brochures, Marketing Design, Marketing Materials, Design, Digital Design, Graphic Design, Layout Design, File Management

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    AI CERTs

    AI Tools, Data, and Experience Design

    Skills you'll gain: User Research, User Experience, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Experience Design, Experience Design, Persona (User Experience), User Centered Design, Design Research, User Interface (UI), Design, Prototyping, Artificial Intelligence, User Interface (UI) Design, Design Thinking, Prompt Patterns, Wireframing, Responsible AI, Presentations, Professional Development

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Analyzing and Visualizing Data the Google Way

    Skills you'll gain: Google Sheets, Data Literacy, Data Visualization Software, Spreadsheet Software, Big Data, Data Storytelling, Data Presentation, Data Analysis, Google Cloud Platform, Data Integration, Data Manipulation

    4
    Rating, 4 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    ChatGPT (and other AI) for Product Management & Innovation

    Skills you'll gain: AI Product Strategy, Google Gemini, ChatGPT, Product Management, Generative AI, AI Enablement, Agile Product Development, Microsoft Copilot, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, LLM Application

    Intermediate · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI in Government

    Skills you'll gain: AI Enablement, AI Security, Public Policies, Data Ethics

    Beginner · Course · 1 - 3 Months

  • C

    CertNexus

    Follow a Machine Learning Workflow

    Skills you'll gain: Data Preprocessing, Data Analysis, Data Collection, AI Workflows, Workflow Management, Statistical Analysis, Model Deployment, Exploratory Data Analysis, Applied Machine Learning, Machine Learning, Model Evaluation, Feature Engineering, Process Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • S

    SkillUp

    The DMAIC Framework - Define and Measure Phase

    Skills you'll gain: Process Capability, Statistical Analysis, Data Analysis, Project Management, Six Sigma Methodology, Statistics, Work Breakdown Structure, Lean Six Sigma, Data Collection, Project Scoping, Performance Measurement, Process Improvement, Quality Management, Customer experience improvement, Quality Control, Process Mapping

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • How to Create and Explore a Data Set: American Psychological Association
  • Mastering HCM: Oracle Fusion & Dayforce Essentials: Coursera
  • Linear Regression & Predictive Modeling with SPSS: EDUCBA
  • Develop Clustering Models with Azure ML Designer: Microsoft
  • ما هي وسائل التواصل الاجتماعي؟: Northwestern University
  • تصميم مجموعة ترحيب العميل باستخدام كانفا: Coursera
  • AI Tools, Data, and Experience Design: AI CERTs
  • Analyzing and Visualizing Data the Google Way: Google Cloud
  • ChatGPT (and other AI) for Product Management & Innovation: Starweaver
  • AI in Government: AI CERTs

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