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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Strategies for Scaling and Optimizing Content

    Skills you'll gain: Content Performance Analysis, Content Optimization, Key Performance Indicators (KPIs), Search Engine Optimization, Content Development and Management, Content Strategy, Keyword Research, Content Creation, Content Marketing, Performance Analysis, Web Analytics and SEO, Scalability, Strategic Partnership, Earned Media, AI Integrations, Legal Risk, Cross-Channel Marketing, Process Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Quantifying Relationships with Regression Models

    Skills you'll gain: Regression Analysis, Logistic Regression, Correlation Analysis, Statistical Inference, Model Evaluation, Statistical Methods, Statistics, Data Analysis, Statistical Modeling, Statistical Analysis, Mathematical Modeling, Probability & Statistics, Predictive Modeling, Probability

    4.6
    Rating, 4.6 out of 5 stars
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    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI Traffic Analysis and Optimization

    Skills you'll gain: Search Engine Optimization, Content Optimization, Web Analytics, Google Analytics, Content Performance Analysis, Generative Engine Optimization (GEO), Conversion Funnel Analysis, Dashboard Creation, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Ad Hoc Analysis, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Organizaciones data-driven: principios y prácticas

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Data Governance, Data Collection, Process Improvement, Data Strategy, Process Mapping, Data Visualization Software, Data Management, Agile Project Management, Business Intelligence, Agile Methodology, Data Infrastructure, Information Management, Data-Driven Decision-Making, Organizational Effectiveness, Organizational Leadership, Data Literacy, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    29 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Matplotlib: Python Data Visualization & Wrangling

    Skills you'll gain: Matplotlib, Data Storytelling, Data Presentation, Scientific Visualization, Visualization (Computer Graphics), Interactive Data Visualization, Plot (Graphics), Data Preprocessing, Statistical Visualization, E-Commerce, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Computer Graphics, Descriptive Statistics, Data Analysis, Graphing, Layout Design, Data Visualization, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
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    17 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Introducción a la IA y la tecnología en el deporte

    Skills you'll gain: Artificial Intelligence, Data Analysis Software, Analytics, Big Data, Data Analysis, Data Ethics, Deep Learning, Machine Learning, Statistical Analysis, Emerging Technologies, Health Technology, Internet Of Things, Natural Language Processing, Digital Transformation, Technology Solutions, Scikit Learn (Machine Learning Library), Large Language Modeling, Technology Strategies, Performance Appraisal, Agile Project Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Potencia tus ventas en el sector retail

    Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Customer Service, Team Building, Team Oriented, Customer Engagement, Customer Complaint Resolution

    4.6
    Rating, 4.6 out of 5 stars
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    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Agentic AI Content for Practitioners (Teams: Finance)

    Skills you'll gain: Organizational Change, Agentic Workflows, Generative AI Agents, AI Integrations, Forecasting, Workflow Management, Predictive Analytics, Cash Management, Responsible AI, Performance Tuning, Fraud detection, Financial Regulation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Logging and Monitoring Tools in Azure

    Skills you'll gain: Microsoft Azure, Cloud Security, Database Management, Data Security, Relational Databases, Disaster Recovery, Cloud Management, Databases, System Monitoring, Data Storage, Data Management, Continuous Monitoring, Microsoft SQL Servers, Security Controls, Event Monitoring, IT Infrastructure, Role-Based Access Control (RBAC), Encryption, Application Performance Management

    5
    Rating, 5 out of 5 stars
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    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Robotic Process Automation (RPA) in Accounting and Auditing

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Financial Auditing, Process Design, Workflow Management, Artificial Intelligence, AI Enablement, AI Integrations, Emerging Technologies, Artificial Intelligence and Machine Learning (AI/ML), Digital Transformation, Natural Language Processing, Cost Benefit Analysis, Scalability, Data Management

    4.1
    Rating, 4.1 out of 5 stars
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    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    EDUCBA

    CSR Strategy: Analyze, Implement & Create Value

    Skills you'll gain: Corporate Sustainability, Corporate Strategy, Business Ethics, Organizational Strategy, Sustainable Business, Business Strategy, Philanthropy, Governance Risk Management and Compliance, Governance, Compliance Management, Strategic Sourcing, Regulatory Compliance, Stakeholder Management, Stakeholder Engagement, Diversity Equity and Inclusion Initiatives, Law, Regulation, and Compliance, Ethical Standards And Conduct, Business Risk Management, Diversity and Inclusion

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    MYSQL Workbench إنشاء و تصميم قواعد البيانات باستخدام

    Skills you'll gain: MySQL Workbench, Database Design, MySQL, Database Development, Database Systems, Relational Databases, Databases, Database Management, SQL, Data Maintenance, Data Entry, Data Manipulation, Data Analysis, Data Science

    5
    Rating, 5 out of 5 stars
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    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
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