• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Financial Management Capstone

    Skills you'll gain: Peer Review, Financial Management, Financial Modeling, Financial Data, Financial Statement Analysis, Financial Analysis, Data Storytelling, Mergers & Acquisitions, Investments, Business Valuation, Return On Investment, Case Studies, Risk Management, Corporate Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    138 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Making Money as a Freelancer

    Skills you'll gain: Financial Data, Financial Acumen, Budget Management, Accounting and Finance Software, Financial Analysis, Standard Accounting Practices, Accounting, Revenue Forecasting, Business Planning, Budgeting, Financial Planning, Financial Management, Forecasting, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    185 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    Software Engineering: Implementation and Testing

    Skills you'll gain: White-Box Testing, Acceptance Testing, Software Development Methodologies, Configuration Management, Debugging, Systems Development Life Cycle, Software Development Life Cycle, Software Testing, Software Development, Software Engineering, Unified Modeling Language, Software Quality Assurance, Software Configuration Management, User Acceptance Testing (UAT), System Design and Implementation, Change Control, Test Case, Requirements Analysis, Waterfall Methodology, Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    147 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Developing a Systems Mindset

    Skills you'll gain: Systems Thinking, Stakeholder Management, Stakeholder Communications, Cross-Functional Collaboration, Planning, Project Planning, Cross-Functional Team Leadership, Strategic Leadership, Strategic Thinking, Business Leadership, Team Building, Community Outreach, Business Systems, Community Development, Problem Solving, Project Management, Organizational Strategy, Relationship Building, Root Cause Analysis, Communication Strategies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Sustainable Regional Principles, Planning and Transportation

    Skills you'll gain: Sustainable Systems, Sustainable Development, Transportation Operations, Case Studies, Land Management, Land Development, Community Development, Geospatial Mapping, Geospatial Information and Technology, Community Outreach

    4.5
    Rating, 4.5 out of 5 stars
    ·
    207 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Toma de decisiones financieras

    Skills you'll gain: Business Valuation, Corporate Finance, Financial Management, Equities, Capital Budgeting, Business Mathematics, Capital Expenditure, Financial Data, Financial Analysis, Financial Statement Analysis, Fixed Asset, Financial Statements, Cash Flows, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    243 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure Machine Learning for Data Scientists

    Skills you'll gain: Responsible AI, Microsoft Azure, Unsupervised Learning, Databricks, MLOps (Machine Learning Operations), Applied Machine Learning, Classification Algorithms, Model Training, Regression Analysis, Scikit Learn (Machine Learning Library), Predictive Modeling, Model Deployment, Cloud Management, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Supervised Learning, Machine Learning Algorithms, Data Pipelines, Data Transformation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    179 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Comparing Genes, Proteins, and Genomes (Bioinformatics III)

    Skills you'll gain: Bioinformatics, Computational Thinking, Memory Management, Graph Theory, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    141 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Programming Mobile Applications for Android Handheld Systems: Part 2

    Skills you'll gain: Android (Operating System), Android Development, Mobile Development, Data Management, User Interface (UI), Human Computer Interaction, Event-Driven Programming, Network Model, Geographic Information Systems, Interactive Design, Geospatial Information and Technology, Data Storage, Animations, Computer Programming, Computer Graphics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    172 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Natural Disaster Risk in Infrastructure Projects

    Skills you'll gain: Risk Analysis, Project Risk Management, Risk Management, Risk Management Framework, Mitigation, Hazard Analysis, Risk Mitigation, Disaster Recovery, Contingency Planning, Climate Change Adaptation, Vulnerability, Economic Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    250 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UNSW Sydney (The University of New South Wales)

    How to Validate your Startup Idea

    Skills you'll gain: Financial Modeling, Growth Strategies, Entrepreneurship, Value Propositions, Customer Acquisition Management, Financial Forecasting, Lean Methodologies, Business Modeling, Business Planning, Entrepreneurial Finance, Presentations, New Product Development, Product Development, Customer Insights, Verbal Communication Skills, Income Statement, Strategic Partnership, Persona Development, Investments

    4.1
    Rating, 4.1 out of 5 stars
    ·
    150 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Boost Your Cybersecurity Career

    Skills you'll gain: Cyber Threat Intelligence, Security Information and Event Management (SIEM), AI Security, Threat Modeling, Generative AI, Threat Detection, Cybersecurity, Incident Response, Malware Protection, Prompt Engineering, Exploitation techniques, Anomaly Detection, Large Language Modeling, Vulnerability Management, Incident Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    156 reviews

    Intermediate · Course · 1 - 4 Weeks

1…315316317…834

In summary, here are 10 of our most popular brand management courses

  • Financial Management Capstone: University of Illinois Urbana-Champaign
  • Making Money as a Freelancer: California Institute of the Arts
  • Software Engineering: Implementation and Testing: The Hong Kong University of Science and Technology
  • Developing a Systems Mindset: University of Colorado Boulder
  • Sustainable Regional Principles, Planning and Transportation: Johns Hopkins University
  • Toma de decisiones financieras: Universidad Nacional Autónoma de México
  • Microsoft Azure Machine Learning for Data Scientists: Microsoft
  • Comparing Genes, Proteins, and Genomes (Bioinformatics III): University of California San Diego
  • Programming Mobile Applications for Android Handheld Systems: Part 2: University of Maryland, College Park
  • Natural Disaster Risk in Infrastructure Projects: Banco Interamericano de Desarrollo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok