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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    CPC & Keyword Research

    Skills you'll gain: Pay Per Click Advertising, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Campaign Planning, Data-Driven Marketing, Paid media, Digital Marketing Tools, Advertising, Digital Advertising, Data-Driven Decision-Making, Sales Presentation, Budgeting, Cost Estimation, Performance Metric, Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    UBITS

    Sales mindset y análisis de mercado

    Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, General Sales Practices, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Organizational Change, Customer Analysis, Competitive Analysis, Target Market, Business Strategies, Business Strategy, Needs Assessment

    ★ 5 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Interactive Statistical Data Visualization 101

    Skills you'll gain: Plotly, Data Visualization, Statistical Visualization, Box Plots, Interactive Data Visualization, Histogram, Statistical Analysis, Data Analysis, Probability

    ★ 4.9 (10) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    YouTube Growth: Boost Your Engagement

    Skills you'll gain: Drive Engagement, Driving engagement, Live Streaming, Content Development and Management, Digital Publishing, Content Scheduling, Social Media Marketing, Growth Strategies, Customer Engagement, Social Media Content, Content Management, Social Media Strategy, Content Optimization, Video Production, Content Strategy, Content Creation, Production Schedule

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Mastering Recommendation Systems with Python

    Skills you'll gain: Data Preprocessing, Feature Engineering, Machine Learning Methods, Data Manipulation, Machine Learning, Machine Learning Algorithms, Data Validation, Python Programming, Data Transformation, Text Mining, Taxonomy, Project Design, Data Processing, Data Modeling, Unstructured Data, Data Integration, Metadata Management, Exploratory Data Analysis, Deep Learning, Natural Language Processing

    ★ 4.7 (73) · Intermediate · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Modeling Climate Anomalies with Statistical Analysis

    Skills you'll gain: Statistical Analysis, Statistical Methods, Matplotlib, Regression Analysis, Statistical Modeling, Data Science, Data Analysis, Data Visualization, Pandas (Python Package), Anomaly Detection, Plot (Graphics), Data Visualization Software, Statistical Visualization, Data Integration, Data Collection, Data Access, Data Manipulation, Application Programming Interface (API)

    ★ 4 (8) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • A

    Alex Genadinik

    5 Sales-Video Formats For A Website Or YouTube Monetization

    Skills you'll gain: Selling Techniques, Sales Strategy, Sales Presentations, Advertising Sales, Video Production, Facebook, Product Promotion, Promotional Strategies, Strategic Marketing, Content Marketing, Drive Engagement

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Data Analysis with Python Project

    Skills you'll gain: Classification Algorithms, Applied Machine Learning, Machine Learning Methods, Dimensionality Reduction, Data Analysis, Supervised Learning, Anomaly Detection, Machine Learning, Machine Learning Algorithms, Unsupervised Learning, Data Mining, Predictive Modeling, Model Evaluation, Regression Analysis, Decision Tree Learning, Statistical Methods, Project Planning, Logistic Regression

    ★ 5 (7) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Retail Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Analysis, Organizational Development

    ★ 5 (16) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    Universidad Austral

    Introducción al procesamiento de lenguaje natural

    Skills you'll gain: Natural Language Processing, Data Processing, Data Preprocessing, Text Mining, AI Orchestration, Pandas (Python Package), Analysis, Big Data, Process Modeling, File Management, Classification Algorithms

    ★ 4.4 (27) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    ★ 4.9 (11) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Improve Business Performance with Microsoft Forms

    Skills you'll gain: Employee Surveys, Employee Engagement, User Feedback, Performance Measurement, Microsoft 365, Performance Analysis, Business Research, Customer experience improvement, Customer Insights, Analysis, Customer Analysis, Market Research, User Research, Business Strategy

    ★ 4.4 (25) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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