• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Sales Training: Challenging, Coaching, and Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Selling Techniques, Diversity Training, Consultative Approaches, Coaching, Sales Development, Team Collaboration, Sales Strategy, Intercultural Competence, Sales Training, Sales Prospecting, Collaboration, Consumer Behaviour, Sales Pipelines, Negotiation, Business Communication, Communication Strategies, Virtual Networking, Interpersonal Communications

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Alternative Investments as You Age

    Skills you'll gain: Portfolio Risk, Case Studies, Financial Planning, Risk Modeling, Land Management, Financial Modeling, Financial Market, Succession Planning

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    의사 결정을 위한 비즈니스 분석

    Skills you'll gain: Business Analytics, Risk Analysis, Data-Driven Decision-Making, Business Analysis, Analytics, Analysis, Strategic Decision-Making, Data Analysis, Marketing Analytics, Decision Making, Business Modeling, Trend Analysis, Process Optimization, Risk Modeling, Simulation and Simulation Software, Market Analysis, Microsoft Excel, Unsupervised Learning, Model Optimization, Spreadsheet Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Sustainable Infrastructure

    Skills you'll gain: Sustainable Development, Project Finance, Sustainable Systems, Public Works, Sustainable Business, Corporate Sustainability, Sustainability Standards, Economic Development, Environmental Social And Corporate Governance (ESG), Social Impact, Environment, Climate Change Adaptation, Environment and Resource Management, Private Equity, Project Management, Natural Resource Management, Capital Markets, Innovation, Diversity Equity and Inclusion Initiatives, Financial Market

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Creación XR y Metaversos para todos

    Skills you'll gain: Augmented and Virtual Reality (AR/VR), Prototyping, Augmented Reality, Virtual Reality, Usability Testing, User Research, Virtual Environment, Unity Engine, Cross Platform Development, Program Development, 3D Assets, C# (Programming Language), Functional Design, Game Design, Interaction Design, Interactive Design, Animations, User Interface (UI), Data Structures, Display Devices

    4.8
    Rating, 4.8 out of 5 stars
    ·
    28 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Análisis cualitativo y cuantitativo del riesgo de desastres

    Skills you'll gain: Risk Analysis, Risk Management, Risk Modeling, Risk Management Framework, Project Risk Management, Failure Analysis, Failure Mode And Effects Analysis, Climate Change Adaptation, Quantitative Research, Qualitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    16 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Data Exploration in Psychology

    Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Data Visualization, Statistical Analysis, Descriptive Statistics, Histogram, Data Analysis, Data Presentation, Exploratory Data Analysis, Data Visualization Software, Data Literacy, Probability & Statistics, Analysis, Graphing, Variance Analysis, Statistical Visualization, Statistical Methods, Probability Distribution, Social Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introdução ao Marketing Digital

    Skills you'll gain: Digital Marketing Tools, Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Marketing Operations, Marketing Management, Persona Development, Target Market, Target Audience, Consumer Behaviour, Customer Insights, Digital Transformation, Integrated Marketing Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Data-Driven Marketing, Marketing, Digital Brand Strategy, Digital Marketing, Customer Analysis, Digital Marketing Campaigns, Communication Planning, Integrated Marketing Communications, Marketing Planning, Digital Analysis, Consumer Behaviour, Content Marketing, Customer Insights, Marketing Communications, Target Market, Marketing Analytics, Digital Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    신경망 및 딥 러닝

    Skills you'll gain: Deep Learning, Artificial Neural Networks, Convolutional Neural Networks, Supervised Learning, Applied Machine Learning, Model Optimization, Machine Learning Methods, Artificial Intelligence, Computer Vision, Recurrent Neural Networks (RNNs), Model Training, Network Architecture, NumPy, Performance Tuning

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Tópicos em Gestão Intercultural

    Skills you'll gain: Virtual Teams, Negotiation, Global Marketing, Diversity Marketing, Intercultural Competence, Cultural Responsiveness, International Relations, Cultural Diversity, Conflict Management, Culture, Consumer Behaviour, Cultural Sensitivity, Communication Strategies, Marketing Management, Relationship Building, Team Management, Marketing, Diplomacy, World History, International Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    20 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Riscos Financeiros (Crédito, Mercado e Liquidez)

    Skills you'll gain: Portfolio Risk, Portfolio Management, Risk Modeling, Investment Management, Credit Risk, Risk Management, Financial Market, Finance, Investments, Market Liquidity, Risk Analysis, Financial Analysis, Capital Markets, Performance Measurement, Market Dynamics, Probability & Statistics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

1…310311312…442

In summary, here are 10 of our most popular market research courses

  • Advanced Sales Training: Challenging, Coaching, and Closing: LearnQuest
  • Alternative Investments as You Age: University of Illinois Urbana-Champaign
  • 의사 결정을 위한 비즈니스 분석: University of Colorado Boulder
  • Sustainable Infrastructure: Banco Interamericano de Desarrollo
  • Creación XR y Metaversos para todos: Universidad de los Andes
  • Análisis cualitativo y cuantitativo del riesgo de desastres: Banco Interamericano de Desarrollo
  • Data Exploration in Psychology: American Psychological Association
  • Introdução ao Marketing Digital: Fundação Instituto de Administração
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • 신경망 및 딥 러닝: DeepLearning.AI

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok