Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Text Mining, Unstructured Data, Data Analysis, Natural Language Processing, Pandas (Python Package), Data Manipulation, Data Preprocessing, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Presentation, Presentations, Sales Presentations, Product Demonstration, Microsoft PowerPoint, Solution Selling, Proposal Development, Multimedia, Organizational Skills, Sales
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Business Valuation, Investment Banking, Balance Sheet, Capital Markets, Fundraising, Equities, Underwriting, Financial Modeling, Securities (Finance), Entrepreneurial Finance, Financial Forecasting, Go To Market Strategy, Financial Market, Corporate Finance, Market Dynamics, Market Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Sampling (Statistics), Matplotlib, Data Analysis, Data Mining, Statistical Analysis, Statistical Hypothesis Testing, NumPy, Pandas (Python Package), Probability Distribution, Dimensionality Reduction, Model Evaluation, R Programming, Probability, Python Programming, Scikit Learn (Machine Learning Library), Data Preprocessing, Linear Algebra, Applied Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Video Production, Video Editing, Videography, Photo/Video Production and Technology, Cinematography, Storytelling
Intermediate · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Probability Distribution, Quantitative Research, Statistical Analysis, Statistical Software, Statistical Inference, Sampling (Statistics), Data Analysis, Analysis, Statistics, Probability, Analytical Skills, Regression Analysis, Psychology, Research Design, Research
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, E-Commerce, Sales Management, Online Advertising, Digital Advertising, Product Knowledge, Social Media Marketing, Social Media, Product Promotion
Beginner · Guided Project · Less Than 2 Hours

Illinois Tech
Skills you'll gain: Statistical Analysis, Data Analysis, Statistical Programming, Statistical Machine Learning, Statistical Modeling, Model Evaluation, Regression Analysis, Bayesian Statistics, Supervised Learning, Statistical Inference, Machine Learning, Unsupervised Learning, Predictive Modeling, Feature Engineering, Logistic Regression, Decision Tree Learning, Classification Algorithms
Build toward a degree
Intermediate · Course · 1 - 3 Months
Johns Hopkins University
Skills you'll gain: Health Policy, Health Equity, Health Disparities, Epidemiology, Data Quality, Public Health, Health Assessment, Social Determinants Of Health, Data-Driven Decision-Making, Data Analysis, Data Collection, Data Presentation, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Transformation, Data Manipulation, Data Science, Data Analysis, R Programming, Exploratory Data Analysis, Software Installation, Version Control, Command-Line Interface
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Design, Photo Editing, Graphic Design, Creative Design, Typography, Layout Design, Content Creation, Social Media, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours